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Building A Lifestyle You Love – A Brand New Look for Stylish Living Property
Manage episode 446133889 series 3555895
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In this episode of The Beespace Podcast, Jade sits down with an inspiring female entrepreneur with a "go big or go home" mindset, Emma Estill of Stylish Living.
Together they explore the brand evolution of Stylish Living over time, and how the latest rebrand is set to impact her business growth.
Inspired by vintage Palm Springs and Beverly Hills, Emma’s new brand incorporates quirky patterns with an Ibizan boho organic twist. By blending elements like rattan and natural materials, with a strong playful colour palette, Emma (alongside Studio Kanda) has created a fresh and unique look that will definitely stand out in the property world!
In the episode, Emma shares her experience with:
Going through two rebrands and the lessons learned
Falling out of love with a brand that wasn't 100% connected to her vision
The challenges of having a previous brand that was easy for others to imitate
Recognising when a brand isn't working and the importance of taking the process of branding seriously
Being a perfectionist with a busy schedule (and mind!), and how this can affect how you roll out your new brand
The vision and story behind her latest rebrand
As they worked through the brand concept process together, on the Branding & Design Program, Jade and Emma discuss:
The process of brand evolution and how businesses mature over time
The significance of creating a unique, authentic brand that resonates
Strategies for developing a distinctive brand that's difficult to imitate
The connection between personal growth and brand development
The importance of aligning your brand with your core values, vibe, and vision
How to recognise when it's time for a rebrand
The impact of a strong, authentic brand on business success
How your brand and interiors might not be for everyone - but that’s absolutely okay!
Keep your ears peeled too, because Emma also reveals her upcoming collaboration with Mind charity, showcasing how successful brands can give back to the community and make a positive impact.
This episode is a must-listen for all entrepreneurs, small business owners, and property developers interested in building a lasting, authentic brand.
Want to talk more about branding, design, and creating super solid interior schemes? Get in touch with Jade now.
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