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Ray Edwards How to Write A Copy That Sells (Even If You've Never Written A Copy Before)
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The first of many interviews with Ella a copywriter and reader I work with, as we look at Ray Edwards best seller, How to Write Copy that Sells. We talk everything from guarantees and how to do them right in your marketing to what it takes really to be a copywriter. We share our insights from reading the book and explain why Ray claims that It doesn't matter if you are an expert writer, or if you are just starting out with writing copy.
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