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Scaling from Basement to Global Success: Insights from Huemor's Co-founder, Jeff Gapinski
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In this episode of the Agency Accelerator podcast, we sit down with Jeff Gapinski, the Co-founder and President of Huemor, a renowned digital marketing agency.
Jeff takes us on a journey from the agency's humble beginnings in a basement to its current status as a global player with a team of nearly 75 spread across 11 countries!
He shares key strategies for managing a remote team, client acquisition, and retention. Jeff also reveals the major obstacles faced during Huemor's growth and how they were overcome.
As a bonus, he provides insights into the role of conversion rate optimization (CRO) and user experience (UX) in digital marketing.
Key Discussion Points:
- Managing a remote team
- Scaling a digital marketing agency
- Client acquisition and retention strategies
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