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Contenu fourni par Scott D. Clary. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Scott D. Clary ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
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Lessons - Why Everyone Should Have a Podcast | Lindsay Tjepkema - Founder and CEO of Casted

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Manage episode 439446516 series 2934427
Contenu fourni par Scott D. Clary. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Scott D. Clary ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory

In this "Lessons" episode, we explore the innovative journey of Lindsay Tjepkema, Founder and CEO of Casted. Lindsay shares her experiences in revolutionizing B2B marketing through podcasting, the power of authentic storytelling, and how to use podcast content to drive deeper engagement. Learn how brands can create more meaningful connections with their audience by shifting from traditional marketing tactics to a content-led approach.

Authenticity in Storytelling: Lindsay highlights the importance of genuine, compelling stories in B2B marketing. Learn why staying true to your brand’s voice and delivering valuable content resonates more with your audience, building trust and loyalty over time.

Measuring Success Beyond Downloads: Learn how brands can redefine podcast success by focusing on relationship-building and content distribution. Lindsay shares insights on leveraging podcast episodes across multiple channels to maximize value and impact, going beyond traditional download numbers.

Content as a Relationship Builder: Lindsay emphasizes the role of podcasting as a tool for building lasting relationships, not just content creation. Discover how brands can repurpose podcast content to fuel broader marketing strategies and drive ongoing engagement with their audience.

➡️ Show Links

https://successstorypodcast.com

YouTube: https://youtu.be/5igYy5TPr2Y

Apple: https://podcasts.apple.com/us/podcast/lindsay-tjepkema-founder-ceo-of-casted-harnessing/id1484783544?i=1000522434795

Spotify: https://open.spotify.com/episode/4mZ12U5DuGSei7Qybj9VKQ?si=69f20e3fd77240d4

➡️ Watch the Podcast On Youtube

https://www.youtube.com/c/scottdclary

Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy

  continue reading

714 episodes

Artwork
iconPartager
 
Manage episode 439446516 series 2934427
Contenu fourni par Scott D. Clary. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Scott D. Clary ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory

In this "Lessons" episode, we explore the innovative journey of Lindsay Tjepkema, Founder and CEO of Casted. Lindsay shares her experiences in revolutionizing B2B marketing through podcasting, the power of authentic storytelling, and how to use podcast content to drive deeper engagement. Learn how brands can create more meaningful connections with their audience by shifting from traditional marketing tactics to a content-led approach.

Authenticity in Storytelling: Lindsay highlights the importance of genuine, compelling stories in B2B marketing. Learn why staying true to your brand’s voice and delivering valuable content resonates more with your audience, building trust and loyalty over time.

Measuring Success Beyond Downloads: Learn how brands can redefine podcast success by focusing on relationship-building and content distribution. Lindsay shares insights on leveraging podcast episodes across multiple channels to maximize value and impact, going beyond traditional download numbers.

Content as a Relationship Builder: Lindsay emphasizes the role of podcasting as a tool for building lasting relationships, not just content creation. Discover how brands can repurpose podcast content to fuel broader marketing strategies and drive ongoing engagement with their audience.

➡️ Show Links

https://successstorypodcast.com

YouTube: https://youtu.be/5igYy5TPr2Y

Apple: https://podcasts.apple.com/us/podcast/lindsay-tjepkema-founder-ceo-of-casted-harnessing/id1484783544?i=1000522434795

Spotify: https://open.spotify.com/episode/4mZ12U5DuGSei7Qybj9VKQ?si=69f20e3fd77240d4

➡️ Watch the Podcast On Youtube

https://www.youtube.com/c/scottdclary

Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy

  continue reading

714 episodes

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