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Andy Westlake: Chairman, European Sponsorship Association
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Welcome to the Something Quite New podcast, brought to you by leading sponsorship and communications agency Sine Qua Non. In each episode we will deep diving to bring you insight and intelligence from leading lights across the industry. Taking a close look at the challenges and opportunities that are presenting themselves.
Our first guest is European Sponsorship Association chairman Andy Westlake. We sat down for a lengthy chat just after the ESA awards, so there were plenty of best practice examples for us to discuss. We covered a wealth of content, including some of the hurdles facing the industry currently – and its extremely positive outlook.
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