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What Does “It’s Never Just a Podcast” Mean to You? [with Devin Bramhall]
Manage episode 407327682 series 3559430
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Our host, Rachel Downey, deals in podcasts every day. If you follow her, you’ve heard her say “it’s never just a podcast”. It’s a call to think bigger about your media strategy. But what does that mean to others? And is Rachel correct in her thinking?
So she asked Devin Bramhall, marketing advisor and host of Don’t Say Content. And she says that media-first strategies are the future of brand-building.
Devin has spent over 15 years growing B2B Saas companies through community-led strategy. She is the former CEO of Animalz, the leading content marketing agency for B2B Saas companies, where she 3x’d revenue in 2 years to nearly $12M, and the co-host of Don't Say Content, a popular podcast for marketing leaders. She is also the former Executive Director of Boston Content, the largest community for content marketers in Boston, where she 2x’d membership in 2 years, and founder of The Master Slam, a poetry slam-style debate about startups and tech.
Now press play to hear her full answer.
Link up with Devin: https://www.linkedin.com/in/devinbramhall/ Listen to Don’t Say Content here: https://www.dontsaycontent.com/
Have a question for Rachel? https://www.speakpipe.com/vmswithrachel
Want more from Rachel and her crew of brand content experts? Sign up for Genius Cuts. https://www.shareyourgenius.com/genius-cuts
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