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Zach Foster recently joined the pod to discuss trends in brand strategy, building flexible A-teams of marketers, modern approaches to research and more. Zach is founder of Foster Brand Strategy, a strategic collective helping brands and agencies use agile research and insights to shape brand strategy that sticks. Zach has led strategy teams at top tier agencies such as Goodby, Silverstein & Partners, Droga5 and Venables Bell & Partners. He’s worked on iconic brands such as Intel, Under Armour, Audi, Verizon and Upwork. Before Foster Brands, Zach built the creative strategy group at indie research and strategy shop, Brado.
Highlights from the discussion:
Pod and article originally published here.
Subscribe to this podcast for new episodes every 1-2 weeks.
7 episodes
Zach Foster recently joined the pod to discuss trends in brand strategy, building flexible A-teams of marketers, modern approaches to research and more. Zach is founder of Foster Brand Strategy, a strategic collective helping brands and agencies use agile research and insights to shape brand strategy that sticks. Zach has led strategy teams at top tier agencies such as Goodby, Silverstein & Partners, Droga5 and Venables Bell & Partners. He’s worked on iconic brands such as Intel, Under Armour, Audi, Verizon and Upwork. Before Foster Brands, Zach built the creative strategy group at indie research and strategy shop, Brado.
Highlights from the discussion:
Pod and article originally published here.
Subscribe to this podcast for new episodes every 1-2 weeks.
7 episodes
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