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1. From Corporate to Classroom - Why Fashion Marketing?
Manage episode 384781354 series 3527327
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Episode 1. And so it begins. This is my first episode of Marketing EdVenture with Jacque’ Walker. Today, I'm flying solo and talking about transitioning from corporate America to the education field; the framework of my fashion marketing program; how to expand your fashion marketing class into a fashion program; and the benefits of a fashion program.
I had the pleasure of teaching a 4-year Fashion Magnet Program for 14 years. I know that districts and curriculum makers would have you think that a one semester or one year course is enough for a student who wants to know about the business side of fashion. Even with CTE schools and center popping up in every district, fashion curriculum is heavily focused on design. Well, there is huge business side to this nearly $2 trillion industry. Many may wonder what fashion content can you teach for 4 years. In the episode, I provide insight to:
- the four levels of my program
- curriculum covered
- labs & demonstrations of learning
- CTSO participation
- developing a fashion marketing program.
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Visit my website for marketing education curriculum, www.marketingedventure.com.
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Show notes: https://www.marketingedventure.com/episode1
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