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46. Visual Merchandising - Creating an Irresistible Atmosphere and Floorplans
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Episode 46. We have all been subject to one of the components of visual merchandising when making buying decisions.
In a 4-part series, I will cover the 8 components of visual merchandising:
- Signage
- Exterior Displays
- Interior Displays
- Atmospherics
- Floorplans
- Display Elements
- Planograms
- Touchpoints
Today's topic is about Atmospherics and Floorplans.
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RESOURCES
👗Visual Merchandising presentation (86 slides with notes guide)
👗Ultimate Fashion Marketing Class Bundle
This resource is packed with:
- 4 vibrant presentations,
- fun and engaging activities, quizzes, and
- 4 major projects for an immersive semester of fashion exploration.
Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.
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Connect with me:
Email: jwalker@marketingedventure.com
FB: The HUB for Fashion Marketing Teachers
Podcast: Marketing EdVenture with Jacqué Walker
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