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Contenu fourni par Pascal Fintoni. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Pascal Fintoni ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
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Film Marketing Review - The One About 'Last Night In Soho'

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Manage episode 375672718 series 3497870
Contenu fourni par Pascal Fintoni. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Pascal Fintoni ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

“A murder in the past. A mystery in the future!”

The marketing promises a 1960s nostalgia fest with bright colours and a pumping soundtrack. It is in fact a murder mystery with a touch of time-travel.

In this extract from 'Two Geeks And A Marketing Podcast' Pascal Fintoni and Roger Edwards discuss why this fantastic and technically superb movie by Edgar Wright deserved a bigger audience and why the film failed at the box office despite the rave reviews.

'Last Night In Soho' mixes glitzy and dark elements and that is true of the promotional campaign with attention grabbing posters, trailers and social media posts - but was it enough for audiences?

--

About the Film Marketing Academy

It all began with a simple content series launched in 2020 by Pascal Fintoni and Roger Edwards, today the Film Marketing Academy is an exciting consultancy programme AND an extensive library of over 100 film marketing campaigns reviewed and organised into 6 main collections:

  • '70s and '80s Classics
  • Action and Adventure
  • Horror and Terror
  • Sci-Fi and Fantasy
  • Thriller and Mystery
  • Comedy and Drama

New film marketing reviews are added regularly alongside interviews with marketing professionals from the movie industry and beyond. So don't miss out and follow us right now!

--

Do you fancy even more film marketing stories?

Follow us online for bonus content on film marketing and promotional tactics from across industries:

The Film Marketing Official Website

The Film Marketing Reviews original video series on YouTube

Pascal Fintoni on LinkedIn, Facebook, Instagram, Twitter, YouTube

Roger Edwards on LinkedIn, Facebook, Instagram, Twitter, YouTube

--

Thank you for listening, watching and reading this Film Marketing Review with Pascal Fintoni and Roger Edwards. Feel free to send us your movie suggestions and favourite film marketing tactics for a future episode.

Until the next time, continue to make your film marketing campaign better and faster.

--

The opinions expressed are the authors’s own and do not necessarily reflect the views of the filmmakers, distributors, marketers, cast and crew mentioned. Whilst we take every precaution to ensure that facts are correct, errors and omissions may occur and the authors assume no responsibility or liability. For a full version of our disclaimer notice please click here.

Copyright 2023 Pascal Fintoni | Film Marketing Academy Podcast website

  continue reading

101 episodes

Artwork
iconPartager
 
Manage episode 375672718 series 3497870
Contenu fourni par Pascal Fintoni. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Pascal Fintoni ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

“A murder in the past. A mystery in the future!”

The marketing promises a 1960s nostalgia fest with bright colours and a pumping soundtrack. It is in fact a murder mystery with a touch of time-travel.

In this extract from 'Two Geeks And A Marketing Podcast' Pascal Fintoni and Roger Edwards discuss why this fantastic and technically superb movie by Edgar Wright deserved a bigger audience and why the film failed at the box office despite the rave reviews.

'Last Night In Soho' mixes glitzy and dark elements and that is true of the promotional campaign with attention grabbing posters, trailers and social media posts - but was it enough for audiences?

--

About the Film Marketing Academy

It all began with a simple content series launched in 2020 by Pascal Fintoni and Roger Edwards, today the Film Marketing Academy is an exciting consultancy programme AND an extensive library of over 100 film marketing campaigns reviewed and organised into 6 main collections:

  • '70s and '80s Classics
  • Action and Adventure
  • Horror and Terror
  • Sci-Fi and Fantasy
  • Thriller and Mystery
  • Comedy and Drama

New film marketing reviews are added regularly alongside interviews with marketing professionals from the movie industry and beyond. So don't miss out and follow us right now!

--

Do you fancy even more film marketing stories?

Follow us online for bonus content on film marketing and promotional tactics from across industries:

The Film Marketing Official Website

The Film Marketing Reviews original video series on YouTube

Pascal Fintoni on LinkedIn, Facebook, Instagram, Twitter, YouTube

Roger Edwards on LinkedIn, Facebook, Instagram, Twitter, YouTube

--

Thank you for listening, watching and reading this Film Marketing Review with Pascal Fintoni and Roger Edwards. Feel free to send us your movie suggestions and favourite film marketing tactics for a future episode.

Until the next time, continue to make your film marketing campaign better and faster.

--

The opinions expressed are the authors’s own and do not necessarily reflect the views of the filmmakers, distributors, marketers, cast and crew mentioned. Whilst we take every precaution to ensure that facts are correct, errors and omissions may occur and the authors assume no responsibility or liability. For a full version of our disclaimer notice please click here.

Copyright 2023 Pascal Fintoni | Film Marketing Academy Podcast website

  continue reading

101 episodes

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