The Unique Aging Techniques of American and Scottish Malts with Gareth Moore of Virginia Distillery

Legends Behind the Craft

Gareth Moore is the CEO of Virginia Distillery, continuing the work of his father George with the production of American Single Malt. Additionally, Moore serves as Principal at Adelphi Capital, a middle-market merchant banking business in DC. He is also President of the Virginia Distillers Association and sits on the DISCUS Craft Advisory Council and other boards. Moore holds a BA from Boston College and an MBA from Georgetown University.

Here’s a glimpse of what you’ll learn:

• Gareth is the CEO of Virginia Distillery Co.

• The company was founded by Gareth’s father, who had a passion for single malts despite being Irish

• The Virginia Highland Whiskey series is their primary product made by blending American silver malt with Scottish single malt

• Labeling the exact blending ratio is challenging due to the blending process

• Marketing experts advised against releasing unaged whiskey as it may be perceived as moonshine

• Weather and humidity can have a positive effect on aging whiskey

• Challenges in ramping up production include building the distillery, fine-tuning stills, and aging patience

• Courage and Conviction American Single Malt launched in April 2020 during the global pandemic

• Hospitality plays a role in reinforcing the brand experience

• Focus on providing unique and hands-on experience for visitors

• Challenges with control state regulations, but the progress made with commission structure

In this episode with Gareth Moore

In this episode with Gareth Moore, Gareth describes the challenges of ramping up production and distribution while building a distillery, fine-tuning skills, and navigating supply chains despite launching a new product during the pandemic. How did Gareth Moore’s Virginia Distillery pivot and continuedly to be successful during and after the global pandemic?

Gareth Moore is the CEO of Virginia Distillery Co., Gareth shares the fascinating legacy of his father, who founded the company with a passion for single malts and a desire to create the next great American whiskey.

In today’s episode of the Legends Behind The Craft podcast, Drew Thomas Hendricks is joined by Gareth Moore, Gareth is the CEO of Virginia Distillery Co., and he shares the fascinating legacy of his father, who founded the company with a passion for single malts and a desire to create the next great American whiskey

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