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Now to Next with Nick Nanton Feat. Joey Coleman
Manage episode 279006561 series 2832848
Contenu fourni par Nick Nanton. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Nick Nanton ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Joey Coleman is the founder and “Chief Experience Composer” of Design Symphony, a customer experience branding firm, a renowned speaker, and the author of the best-selling book “Never Lose A Customer Again.” Joey has over 20 years of experience and a lot of hands-on knowledge due to an insane career path —his words. On today’s Now to Next episode, Joey shares his insights on his “First 100 Days® Methodology” in regards to keeping customers, the 8 phases of the customer experience, the eclectic career path that led to where he is today...and even some tips on the best time of day to use a four-wheeler to tow your brother (who is, of course, attached to a hang glider). This is one you won’t want to miss.
Timestamps:
- 2:22: Joey discusses his background
- 8:52: Creativity In Business
- 13:23: Joey's "Creativity In Business" course
- 19:30: Customer acquisition vs. customer retention
- 22:39: Joey's method, "The First 100 Days"
- 25:33: Why all business exchanges are, at their core, "Human to Human"
- 30:27: Customer experience vs. customer service
- 33:20: 8 Phases of the Customer Experience
- 33:45: Phase 1 - Assess
- 45:37: Phase 2 - Admit
- 46:50: Phase 3 - Affirm
- 50:51: Phase 4 - Activate
- 53:24: Phase 5 - Acclimate
- 54:40: Phase 6 - Accomplish
- 55:29: Phase 7 - Adopt
- 55:40: Phase 8 - Advocate
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