Lynne Capozzi (CMO Acquia) on Kicking Marketo to Curb
Manage episode 344088600 series 3265672
On this week’s episode of Scaleup Marketing, I’m joined by Lynne Capozzi, the CMO of Acquia. Lynne and I talk about moving from Marketo to the Acquia Campaign Studio and the importance of “drinking your own champagne”. We also talk about how to execute a large website redesign project and why Lynne fought to rebrand the traditional sales kickoff as a “sales + marketing kickoff.
14 episodes