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Do you believe in your pitch? #PitchPro Shelley Spector
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This episode of "Pitch Live with Amy Summers" podcast features Shelley Spector, a trailblazer in public relations and the founder and director of The Museum of Public Relations. Shelley has spearheaded award-winning campaigns for renowned corporations like AT&T, Bayer, ITT Corporation, and Philips. She established her own firm, Spector & Associates, and gained recognition for her groundbreaking work, including the creation of "The Family Friendly Program," for Embassy Suites, which earned her the prestigious Gold Creativity in Public Relations Award in 1993. With more than 50 national PR awards to her credit, Shelley's remarkable career was honored in 2018 with the Philip Dorf Award for leadership and mentorship at the PRSA New York Big Apple Awards.
Key pitching takeaways from Shelley Spector on this episode of “Pitch Live”:
- Research your pitch recipient and customize your pitch for them.
- Reference a past story the reporter has covered.
- Highlight the newsworthiness of your pitch.
- Have confidence and believe in your pitch idea.
- Show enthusiasm for your pitch.
- Don't hesitate to pitch your ideas even if everything isn't perfectly lined up yet.
Join Amy Summers for #PitchLive with #PitchPro Shelley Spector to access Shelley’s pitching strategies and success stories that prove the power of #ThePitch ☎️🤩
Connect:
Follow and connect with Amy Summers:
Instagram | TikTok | Facebook: @amysummersnyc
X: @PitchAmy
LinkedIn: https://www.linkedin.com/in/amysummersnyc
Follow and connect with Shelley Spector:
Instagram | TikTok | Facebook: @prmuseum
X: @museumofpr
LinkedIn: www.linkedin.com/in/shelleyspector
Website: www.prmuseum.org
Follow and connect with Pitch Publicity #PitchStars
Instagram and LinkedIn @pitchpublicity
Follow and connect with #INICIVOX for #VirtualMentorship
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Website: www.INICIVOX.com
Be sure to hit that subscribe button and give us a rating or review. Your feedback helps us plan future episodes. As a bonus, join us at www.INICIVOX.com where you can get motivated, hone your communication skills and binge as much mentorship as you want, whenever you need it.
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