Keyword Intent For Local Businesses - Change The Intent & Get Hundreds Of Leads

One Base Media - Lean Generation For Home Service Businesses

Embark on a journey through the intricacies of keyword intent for local service businesses, where deciphering your keywords can be the game-changer for increased traffic, leads, and revenue. Whether you're navigating Google Ads or honing your local SEO strategy, understanding the intent behind your keywords is pivotal.
Our exploration begins with a Google search for "how much does a loft conversion cost?" — unveiling why Google surfaces blogs and videos. These keywords cater to users at distinct buyer journey stages, emphasising the need for a tailored content strategy. We introduce the concept of keyword grouping into "local lead gen pages," "blogs," "video pages," "national lead gen pages," and "product pages."
For businesses eyeing local leads, such as plumbers, we turn to the potent SEMRush keyword research tool.
Consider "plumber London," and SEMRush exposes the intent—be it informational, commercial, or transactional. Informational keywords align with blogs, driving thousands of clicks.
In contrast, commercial and transactional keywords are a treasure trove for direct leads. We illustrate this with examples like "how to unblock a drain" for blogs and "drainage engineer London" for laser-focused lead generation.
Ready to revolutionise your strategy and turn keywords into a revenue-driving powerhouse? Watch now and supercharge your local service business! 💼✨
This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and many more in the trades industry.
https://www.youtube.com/watch?v=jwYYver2NMI