7 Google Ad Hacks For Service Businesses
Manage episode 413874398 series 3521568
Here are 7 Google Ad hacks for service-based businesses to get the most from your Google ad campaigns.
Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising.
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Anyway, on with the video…
1️⃣ Start with the right bidding strategy: Set it to maximise clicks initially. This helps Google understand your conversions better.
2️⃣ Determine the correct CPC: Check max CPC for your keyword on Google Keyword Planner and add a bit extra to outbid competitors.
3️⃣ Nail down conversion tracking: Focus on three key conversions - form fills, phone calls from the page, and direct calls from the ad.
4️⃣ Utilise negative keywords: Regularly update your list to avoid wasting budget on irrelevant clicks. Here's a handy starter list: [https://shorturl.at/BQV26].
5️⃣ Optimise landing pages: Create dedicated pages for each service to enhance targeting and boost ad quality scores.
6️⃣ Disable partner network settings: Keep your ads strictly on Google Search to maintain control over where they appear.
7️⃣ Elevate ad quality scores: Constantly refine keywords, landing pages, and ad copy to achieve higher scores and lower CPC.
Success in Google Ads lies in strategic planning and continuous optimisation. Follow these tips to stay ahead of the competition and drive results for your local business! 📈💼
This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers.
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Other Videos You Might Be Interested In Watching:
👉 Google Ads for service businesses - https://www.youtube.com/watch?v=LPC3_BbObCg
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165 episodes