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Manage episode 423389731 series 2106196
Contenu fourni par Omni Talk Retail. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Omni Talk Retail ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
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1104 episodes
Tapestry Chief Omni & Innovation Officer On Using AI To Empower Store Associates | CommerceNext 2024
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Manage episode 423389731 series 2106196
Contenu fourni par Omni Talk Retail. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Omni Talk Retail ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
In this exclusive interview recorded live from the Ownit AI Podcast Studio at CommerceNext 2024, Noam Paransky, Chief Omni and Innovation Officer at Tapestry, shares insights on the company's digital transformation journey and the evolving role of omnichannel in luxury retail. With an extensive background in consulting at Kurt Salmon Associates (now part of Accenture Strategy), AlixPartners, and Gap Inc., Noam brings a wealth of experience to his current position. Noam discusses the importance of creating unified platforms across Tapestry's family of brands, including Coach, while also tailoring omnichannel initiatives to each brand's unique needs. He emphasizes the significance of empowering store associates and adapting digital strategies to enhance the human touch in retail. Discover how Tapestry is leveraging generative AI to improve customer service, synthesize field feedback through the innovative "Tell Rexy" program, and create more engaging shopping experiences during the holiday season and beyond.
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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