How Mid-Level and Direct Response Can Partner Together

Nothing But Major Gifts

Contenu fourni par Veritus Group. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Veritus Group ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

3M ago 25:42

M4A•Maison d'episode

Building a partnership between mid-level and direct response is crucial to your organization’s success. Yet many organizations are missing out on opportunities to align these groups in a way that will strengthen the donor pipeline.

For this episode, we invited special guests Becca Burgess, VP of Client Services at Moore, and Kara Ansotegui, Senior Director of Leadership Annual Giving at the American Cancer Society, to join us for a conversation about creating a partnership between mid-level and direct response that will result in stronger relationships with donors at every stage of giving.

Show Highlights: In this episode, you’ll learn about…

The difference between a high-touch direct mail campaign and a relational mid-level approach
Creative ways that organizations can promote collaboration between mid-level and direct response teams
Barriers that prevent these groups from coordinating their donor outreach

132 episodes

#Veritus Group #Non-Profit #Business