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Manage episode 359765179 series 3463726
Contenu fourni par Kevin Simcock. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Kevin Simcock ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
In this episode, Kevin describes how he started his career in advertising and marketing. He explains the importance of three fundamental growth steps to creating or relaunching a successful brand:
Growth Step #1- Knowing your value and The Value Equation.
Growth Step #2 – What does your brand stand for?
Growth Step #3 – Really understand your consumer.
Steve Jobs / What Apple Brand Stands For: https://www.youtube.com/watch?v=keCwRdbwNQY
Simon Sinek Tedtalk Your Why: https://www.youtube.com/watch?v=u4ZoJKF_VuA
If you have any questions about the content in Episode 1 or if you would like to contact Kevin regarding a project please reach out here: kevin@niftypicnic.com
For more information on Nifty Picnic Marketing visit here: https://www.niftypicnic.com/
Chapitres
1. Intro (00:00:00)
2. Who is Kevin Simcock (00:00:30)
3. Growth Steps to Success Intro (00:08:59)
4. Growth Step 1: The Value Equation (00:09:34)
5. Growth Step 2: What does your brand stand for? (00:14:08)
6. Growth Step 3: Understanding your consumer (00:18:07)
7. Summary (00:23:06)
19 episodes
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