The Growth Whisperer: Abby Salameh's Secrets for Scaling Advisor Businesses

Model FA Podcast

In this episode of the Model FA Podcast, David DeCelle sits down with Abby Salameh, Chief Growth Officer at RFG Advisory. Abby shares her fascinating career journey, from starting in institutional sales at Sanford Bernstein to launching the first financial advisor newspaper, Investment News.

Abby discusses her transition into growing large RIA firms like Fusion Advisor Network and Hightower Advisors, and the key lessons she's learned about advisor growth and operational efficiency.

Check out these key moments:

0:06:35 Abby's early career path and how she "happenstanced" into financial services

0:12:35 Abby's move from publishing into the custodial side at TD Waterhouse

0:15:35 Abby's experience growing Fusion Advisor Network, Private Advisor Group, and Hightower

0:24:04 Abby's approach to helping advisors identify where they spend their time and energy

0:31:07 Abby's focus on culture and selectivity in who RFG brings onto their platform

0:36:32 How RFG balances automated content with custom, advisor-branded content

This episode is full of insights for any financial advisor looking to grow their practice in a sustainable way. Tune in to hear Abby's unique perspective from her diverse background in the industry.

Connect with Abby:

• Website: https://www.rfgadvisory.com

• Email: [e-mail]

• LinkedIn: https://www.linkedin.com/in/abbysalameh/

About the Model FA Podcast

The Model FA podcast is a show for fiduciary financial advisors. In each episode, our host David DeCelle sits down with industry experts, strategic thinkers, and advisors to explore what it takes to build a successful practice — and have an abundant life in the process. We believe in continuous learning, tactical advice, and strategies that work — no “gotchas” or BS. Join us to hear stories from successful financial advisors, get actionable ideas from experts, and re-discover your drive to build the practice of your dreams.

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Our Team:

President of Model FA, David DeCelle

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