How To Start Your Life In Advertising - EP #114 Media And Marketing W/Jon Rognerud podcast

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Business Marketing Facebook Ads Jon Rognerud

Contenu fourni par Jon Rognerud. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Jon Rognerud ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

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How To Start Your Life In Advertising - EP #114

5+ y ago 11:43

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MP3•Maison d'episode

Contenu fourni par Jon Rognerud. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Jon Rognerud ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

In 1923 a slender book was published by the advertising agency of Lord & Thomas.

It was called Scientific Advertising and it was the first edition of a significant piece of work for advertisers.

This book has been updated many times over the years - and is available at Amazon. (Links below)

It was written by Claude Hopkins, a genius advertising pioneer.

Many of his works has been updated and republished, so check them out.

"My life in advertising" and "Scientific advertising" are available as a compendium (two books in one) to learn the insights and strategies of a brilliant advertising mind.

Think this doesn't apply to current day? Read the books below before making judgement. You'll see what I mean.

Start reading this weekend: https://www.amazon.com/Scientific-Advertising-advertising-copywriting-techniques/dp/1517038073

https://www.amazon.com/Life-Advertising-Scientific-Classics-Library/dp/0844231010/

Enjoy your Independence Day and week.

May the "4th be with you" - as you grow and expand your life and business!

--

Want to connect and chat? https://jonrognerud.com/calendar

… continue reading

100 episodes

#Business #Marketing #Facebook Ads #Jon Rognerud

Artwork

How To Start Your Life In Advertising - EP #114

Media And Marketing w/Jon Rognerud

published 5+ y ago

Partager

MP3•Maison d'episode

Contenu fourni par Jon Rognerud. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Jon Rognerud ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

In 1923 a slender book was published by the advertising agency of Lord & Thomas.

It was called Scientific Advertising and it was the first edition of a significant piece of work for advertisers.

This book has been updated many times over the years - and is available at Amazon. (Links below)

It was written by Claude Hopkins, a genius advertising pioneer.

Many of his works has been updated and republished, so check them out.

"My life in advertising" and "Scientific advertising" are available as a compendium (two books in one) to learn the insights and strategies of a brilliant advertising mind.

Think this doesn't apply to current day? Read the books below before making judgement. You'll see what I mean.

Start reading this weekend: https://www.amazon.com/Scientific-Advertising-advertising-copywriting-techniques/dp/1517038073

https://www.amazon.com/Life-Advertising-Scientific-Classics-Library/dp/0844231010/

Enjoy your Independence Day and week.

May the "4th be with you" - as you grow and expand your life and business!

--

Want to connect and chat? https://jonrognerud.com/calendar

… continue reading

100 episodes

#Business #Marketing #Facebook Ads #Jon Rognerud

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