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When to Bulk Up or Cut Down Your PPC Campaigns with Mina Elias, Ep #146
Manage episode 337652330 series 2506910
Over the last couple of years, I have gotten to know Mina Elias from Trivium, and he developed a unique and respected perspective on Amazon PPC campaigns. On this episode of the podcast, he comes on to discuss what he has learned.
He shares his “PPC diet” which is basically when to either bulk up or start cutting down on your spending.
From there, we discussed some of the metrics that he looks at when optimizing accounts. It gets a bit technical, so grab a pen and paper…
Connect with Mina
Connect with Kevin
115 episodes
Manage episode 337652330 series 2506910
Over the last couple of years, I have gotten to know Mina Elias from Trivium, and he developed a unique and respected perspective on Amazon PPC campaigns. On this episode of the podcast, he comes on to discuss what he has learned.
He shares his “PPC diet” which is basically when to either bulk up or start cutting down on your spending.
From there, we discussed some of the metrics that he looks at when optimizing accounts. It gets a bit technical, so grab a pen and paper…
Connect with Mina
Connect with Kevin
115 episodes
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