Pour vous offrir la meilleure expérience possible, ce site utilise des cookies. Consultez nos Politique de confidentialité et Conditions d'utilisation pour en savoir plus plus. C'est bon!
Artwork

Careers Business CBAP CSM | Certified Business Analysis Professional | Agile Coach Dave Saboe Podcasting Education Business Analyst
Contenu fourni par Dave Saboe, CBAP, PMP, CSM | Certified Business Analysis Professional | Agile Coach, Dave Saboe, CBAP, PMP, and CSM | Certified Business Analysis Professional | Agile Coach. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Dave Saboe, CBAP, PMP, CSM | Certified Business Analysis Professional | Agile Coach, Dave Saboe, CBAP, PMP, and CSM | Certified Business Analysis Professional | Agile Coach ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

Similaire à Mastering Business Analysis

Player FM - Application Podcast
Mettez-vous hors ligne avec l'application Player FM !
Get it on App Store Get it on Google Play

Mastering Business Analysis « »
MBA222: Testing Your Business Ideas

25:39
 
Lire
En lecture
Partager
 

MP3•Maison d'episode
Manage episode 295083519 series 2557282
Contenu fourni par Dave Saboe, CBAP, PMP, CSM | Certified Business Analysis Professional | Agile Coach, Dave Saboe, CBAP, PMP, and CSM | Certified Business Analysis Professional | Agile Coach. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Dave Saboe, CBAP, PMP, CSM | Certified Business Analysis Professional | Agile Coach, Dave Saboe, CBAP, PMP, and CSM | Certified Business Analysis Professional | Agile Coach ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

David Bland discusses the importance of testing your business ideas and shares ways to dramatically reduce the risk and increase the likelihood of success for your product, initiative, or project.

Show Notes

Studies show that 7 out of 10 products fail to deliver on expectations. We often fall into the trap of moving forward with a project, product, or business idea without first validating it. This results in wasted time and money from solutions that don’t have a good market fit or aren’t solving the right problem.

The most expensive way to find out if you’re right or wrong is to build the whole thing.

David Bland

The Three Lenses

When testing your idea to reduce risk, look at the solution through three lenses; desirability, feasibility, and viability.

Desirability implies that customers want your solution. Feasibility means that we can build and support the solution. This is isn’t just technical feasibility; we also look need to look at overall regulatory, policy, and governance that would prevent you from making your solution a success.

While customers may want your solution (desirable) and you can build it (feasibility), perhaps there’s not enough of a market for it or people won’t pay enough for it. This is viability.

We want to unpack our risk and then test our way through it, going from no evidence to some evidence and then from some evidence to strong evidence that we’re on the right path.

Process to Validate Your Idea

If you have an idea that you want to validate, start by understanding the higher level risks. Who’s your customer? What’s your value proposition? What’s your revenue model and the cost it’s going to take to do this?

This information helps you map out desirability and viability. Then work to understand the big activities you need to do, the resources you need to have, and anything else related to feasibility.

A business model canvas may help you to understand the things that have to be true for your idea to succeed. From there, you can identify the things that have to be true that you have no evidence to support. You can then select experiments that would help generate evidence about those things.

Listen to the full episode to understand how to sequence your experiments, discover simple yet effective ways to test your business ideas before spending a lot of time and money, and more.

YOUR HOMEWORK
Quite often, the biggest risk is desirability. Look for observable evidence that there are more people than just you or friends or family that have the problem you’re trying to solve with your project or product. Learn firsthand whether or not there’s a market for what you want to do.
Find out if it is a problem that’s big enough to actually build something for before you spend a lot of time and money. The observable evidence in this scenario would be people searching for something.
Google could show search trend analysis could help show how big of a problem you’re solving. Are people searching for it regularly? Is it seasonal? How many people are searching for it? Was a search volume look like weather related terms or to specific regions in the world where it’s popular?

Links Mentioned in This Episode

David Bland

David J. Bland

David Bland is the founder of Precoil, an organization that helps companies find product market fit using lean startup, design thinking and business model innovation. David has helped validate new products and businesses at companies such as GE, Toyota, Adobe, HP, Behr and more.

David has also written several books and is the co-author of Testing Business Ideas: A Field Guide for Rapid Experimentation.

Latest Episodes


Thank you for listening to the program

To get more valuable content to enhance your skills and advance your career, you can subscribe on iTunes.

Also, reviews on iTunes are highly appreciated! I read each review and it helps keep me motivated to continue to bring you valuable content each week.

The post MBA222: Testing Your Business Ideas appeared first on Mastering Business Analysis.

…   continue reading

276 episodes

#Careers #Business #CBAP #CSM | Certified Business Analysis Professional | Agile Coach #Dave Saboe #Podcasting Education #Business Analyst
Artwork

MBA222: Testing Your Business Ideas

Mastering Business Analysis

40 subscribers

published

Lire En lecture
iconPartager
 
MP3•Maison d'episode
Manage episode 295083519 series 2557282
Contenu fourni par Dave Saboe, CBAP, PMP, CSM | Certified Business Analysis Professional | Agile Coach, Dave Saboe, CBAP, PMP, and CSM | Certified Business Analysis Professional | Agile Coach. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Dave Saboe, CBAP, PMP, CSM | Certified Business Analysis Professional | Agile Coach, Dave Saboe, CBAP, PMP, and CSM | Certified Business Analysis Professional | Agile Coach ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

David Bland discusses the importance of testing your business ideas and shares ways to dramatically reduce the risk and increase the likelihood of success for your product, initiative, or project.

Show Notes

Studies show that 7 out of 10 products fail to deliver on expectations. We often fall into the trap of moving forward with a project, product, or business idea without first validating it. This results in wasted time and money from solutions that don’t have a good market fit or aren’t solving the right problem.

The most expensive way to find out if you’re right or wrong is to build the whole thing.

David Bland

The Three Lenses

When testing your idea to reduce risk, look at the solution through three lenses; desirability, feasibility, and viability.

Desirability implies that customers want your solution. Feasibility means that we can build and support the solution. This is isn’t just technical feasibility; we also look need to look at overall regulatory, policy, and governance that would prevent you from making your solution a success.

While customers may want your solution (desirable) and you can build it (feasibility), perhaps there’s not enough of a market for it or people won’t pay enough for it. This is viability.

We want to unpack our risk and then test our way through it, going from no evidence to some evidence and then from some evidence to strong evidence that we’re on the right path.

Process to Validate Your Idea

If you have an idea that you want to validate, start by understanding the higher level risks. Who’s your customer? What’s your value proposition? What’s your revenue model and the cost it’s going to take to do this?

This information helps you map out desirability and viability. Then work to understand the big activities you need to do, the resources you need to have, and anything else related to feasibility.

A business model canvas may help you to understand the things that have to be true for your idea to succeed. From there, you can identify the things that have to be true that you have no evidence to support. You can then select experiments that would help generate evidence about those things.

Listen to the full episode to understand how to sequence your experiments, discover simple yet effective ways to test your business ideas before spending a lot of time and money, and more.

YOUR HOMEWORK
Quite often, the biggest risk is desirability. Look for observable evidence that there are more people than just you or friends or family that have the problem you’re trying to solve with your project or product. Learn firsthand whether or not there’s a market for what you want to do.
Find out if it is a problem that’s big enough to actually build something for before you spend a lot of time and money. The observable evidence in this scenario would be people searching for something.
Google could show search trend analysis could help show how big of a problem you’re solving. Are people searching for it regularly? Is it seasonal? How many people are searching for it? Was a search volume look like weather related terms or to specific regions in the world where it’s popular?

Links Mentioned in This Episode

David Bland

David J. Bland

David Bland is the founder of Precoil, an organization that helps companies find product market fit using lean startup, design thinking and business model innovation. David has helped validate new products and businesses at companies such as GE, Toyota, Adobe, HP, Behr and more.

David has also written several books and is the co-author of Testing Business Ideas: A Field Guide for Rapid Experimentation.

Latest Episodes


Thank you for listening to the program

To get more valuable content to enhance your skills and advance your career, you can subscribe on iTunes.

Also, reviews on iTunes are highly appreciated! I read each review and it helps keep me motivated to continue to bring you valuable content each week.

The post MBA222: Testing Your Business Ideas appeared first on Mastering Business Analysis.

…   continue reading

276 episodes

#Careers #Business #CBAP #CSM | Certified Business Analysis Professional | Agile Coach #Dave Saboe #Podcasting Education #Business Analyst

Todos los episodios

×
 
Loading …

Bienvenue sur Lecteur FM!

Lecteur FM recherche sur Internet des podcasts de haute qualité que vous pourrez apprécier dès maintenant. C'est la meilleure application de podcast et fonctionne sur Android, iPhone et le Web. Inscrivez-vous pour synchroniser les abonnements sur tous les appareils.

 

Similaire à Mastering Business Analysis

Écoutez plus de 500 sujets
Player FM - Application Podcast
Mettez-vous hors ligne avec l'application Player FM !
Get it on App Store Get it on Google Play

Guide de référence rapide

Meilleurs podcasts
Les Grandes Gueules du Sport
Super Moscato Show
Sans rendez-vous - Mélanie Gomez
Entendez-vous l'éco ?
Les Grosses Têtes
Le Billet de Sophia Aram
Répliques
Interception
M2 - Mutation numérique
Le 13/14
La session de rattrapage, Jean-Luc Lemoine s’amuse de la télé
Jour J
La Terre au carré
Sur les épaules de Darwin
Affaires sensibles
Hondelatte Raconte - Christophe Hondelatte
L'Heure Du Crime
CERNO L'anti-enquête
Scènes de Crime
Player FM logo
Aide / FAQ | Mettre à niveau | Afficher
Arts|Affaires|Comédie|Économie|Divertissement|Actualités|Politique|Religion
Science|Football|Sports|Récits|Technologie|Vrai crime
Copyright 2024 | Plan du site | Politique de confidentialité | Conditions d'utilisation | | droits d'auteur
Episode being played series thumbnail
icon icon
Vitesse
Réglages de la série
1x
1x
Volume
100%
icon
icon icon
/

Afficher Player FM dans ...
Player FM
Browser
Chrome
Safari
Firefox