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The ABCs of Content Marketing: Adding Value - Episode 51
Manage episode 444531098 series 2951549
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Every effective content marketing strategy is built on three basic principles: Adding Value, Building Trust, and Creating Community. In this mini-series, we're walking through each of these essentials!
In today's conversation, after our first-ever "this or that OR that," we're diving into the details of what it means to add value, 5 practical ways to incorporate value into your content, and why adding value paves the way for both trust and community.
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