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Marketing Performance Optimisation: How to nail it!
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Contenu fourni par Miles Lamont & Joanne Taylor, Miles Lamont, and Joanne Taylor. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Miles Lamont & Joanne Taylor, Miles Lamont, and Joanne Taylor ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
This engaging session packs in everything you need to know about MPO. In under 30 mins you'll have the mindset of a modern marketer that knows how to access all your cross-channel marketing data, interpret it in the context of your Financial Services KPI's and be empowered to know where best to invest your future spend.
This episode references:
2021 State of Marketing Report Summary Blog: https://www.salesforce.com/blog/top-marketing-trends-navigate-change/
2021 State of Marketing - Download Full Report: https://www.salesforce.com/form/pdf/6th-state-of-marketing/?sfdc-redirect=227
Datorama: https://datorama.com/
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