The 2024 Content Marketing Guide You Need To Survive AI

Marketing Against The Grain

Ep. 250

Can you survive the AI wave in content creation?

Kipp and Kieran dive into the strategies and skills you need to thrive in the age of AI-driven marketing. Learn more on navigating the transition from traditional content playbooks to personality-led growth, the impact of AI on search-driven traffic, and tips for hiring and leveraging in-house influencers to create engaging, authentic content.

Mentions

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• NerdWallet https://www.nerdwallet.com/
• Alex Hormozi https://www.acquisition.com/bio-alex

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Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar

Kieran Flanagan, https://twitter.com/searchbrat

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.