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Experimental Link Building Strategies with Andy Holland
Manage episode 358873670 series 3405200
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In this episode, Andy Holland, SEO director at JBH, walks us through his career, all the way from being a police officer to becoming an SEO expert.
We dive into the specifics of unconventional link building strategies he has tried throughout his career as an SEO expert, especially second-tier link building, which can lead to great results in terms of ranking and passive link building. We then discuss essential points to take into consideration before hiring a link building or SEO agency. We close the episode by discussing the benefits of PR link building and whether or not the publicity part of it is as beneficial for a company as the link itself.
Connect with Andy at https://jbh.co.uk/.
Chapitres
1. Introduction (00:00:00)
2. Andy's Background in SEO and Link Builiding (00:00:47)
3. Andy's Approach to Link Building (00:05:16)
4. Second-Tier and Passive Link Building (00:08:20)
5. Uncommon Link Building Strategies (00:12:40)
6. Andy's Favorite Strategies (00:20:23)
7. How to Choose the Right Link Building Agengy (00:24:39)
8. PR Link Building and Publicity (00:28:49)
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