How Huelva's youth co-created its city's branding
Manage episode 425719275 series 3446037
Cities are using citizen voices to build their brands! Francisco Cristòfol (Universidad Loyola Andalucía, Spain) tells us how Huelva, in Spain, involved residents to create an authentic brand for its digital presence. This episode focuses on Huelva's process and strategy, and how they fostered community pride and a sustainable future.
85 episodes