Biggest Challenges of Jewelers Today With Special Guest Liz Kantner

Jewelry Making Tips with Metalsmith Society

In today’s episode I will be discussing some of the challenges independent jewelers face today with special guest Liz Kantner. We chat about high gold costs, doing trade shows and social media struggles.

Liz Kantner is passionate about working with independent jewelry artists to help them define their voices and thrive in the modern marketplace and has been working with artists since 2012. Liz is the founder of Stay Gold, a community consulting program where she dedicates herself to a select roster of fine jewelry clients, nurturing them to success through digital marketing, trade show strategy, sales-driving techniques, and branding. She also helps to curate emerging brands for Luxury Lifestyle at NY NOW. She also co-hosts the podcast, Success with Jewelry.
Connect With Liz

Join the Stay Gold Collective and use promo code TRYSTAYGOLD to save 50% off your first two months!

Curated at Luxury Lifestyle at NY NOW: https://nynow.com/luxurylifestyle/

You can follow Liz in Instagram: @liz_kantner

Visit her website: lizkantner.com

Check out her podcast with Laryssa Wirstiuk: Success with Jewelry

Supporting The Podcast

Buy a Metalsmith Society Shirt
Please follow the podcast and leave a rating and review!
Join my Patreon as a supporter or with a free membership! https://patreon.com/metalsmithsociety
Follow Metalsmith Society for all the jewelry tips: https://www.instagram.com/metalsmithsociety
Music attribution: Stock Music provided by RomanSenykMusic, from Pond5

Chapitres

1. Biggest Challenges of Jewelers Today With Special Guest Liz Kantner (00:00:00)

2. Challenges of Independent Jewelers (00:00:02)

3. Navigating Social Media and Email Marketing (00:13:44)

4. Building Community and Business Tips (00:20:52)

5. Holiday Sales and Building Community (00:28:26)