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IEP 69: Innovative Strategies for Amazon Sellers with Dylan Lam
Manage episode 431494917 series 3524411
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I am thrilled to have a returning guest with us today, Dylan Lam, the founder and CEO of Omirank. Dylan has a wealth of experience in e-commerce and online business, and he is known for his innovative strategies and solutions that help Amazon sellers thrive.
In our previous interview, we explored Dylan’s journey and the remarkable Future Product Predictor Formula he created. Today, we're diving deeper into some exciting topics: Amazon PPC, External Traffic, and Quiz Funnels.
In this episode, you will learn:
- How Amazon PPC has evolved over the past few years.
- New features and strategies that sellers should be aware of.
- Common pitfalls sellers encounter.
- Tips on optimizing ads for better performance and ROI.
- Why external traffic is becoming increasingly important.
- The most effective channels for driving external traffic.
- A real-life example where leveraging external traffic significantly boosted sales for an Amazon product.
- Key steps involved in the process.
- How quiz funnels work and why they are becoming popular among e-commerce and Amazon sellers.
- Tips for creating engaging and effective quiz funnels that convert visitors into customers.
I hope you find this episode insightful and packed with actionable tips to help you succeed in your Amazon business. Enjoy the conversation and don't forget to subscribe and leave a review!
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