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Contenu fourni par IoT ONE, Erik Walenza: CEO, IoT ONE | Chair, IIC Smart Factory Task Group | Director, and Startup Grind. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par IoT ONE, Erik Walenza: CEO, IoT ONE | Chair, IIC Smart Factory Task Group | Director, and Startup Grind ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
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EP 193 - Managing the Transition from Selling Units to Selling SaaS

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Manage episode 383481511 series 2390879
Contenu fourni par IoT ONE, Erik Walenza: CEO, IoT ONE | Chair, IIC Smart Factory Task Group | Director, and Startup Grind. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par IoT ONE, Erik Walenza: CEO, IoT ONE | Chair, IIC Smart Factory Task Group | Director, and Startup Grind ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

Our guest today is Tsiki Naftaly, Co-Founder of Copilot.CX, a unique solution in the consumer electronics industry. Copilot.CX transforms occasional buyers into loyal, prime users. Through customer collaboration, they boost sales, enhance reviews, and ultimately elevate the overall customer experience.

In this episode, we delved into the challenges encountered during the shift from being a hardware device manufacturer selling units to becoming an IoT device manufacturer offering SAS subscriptions. We also talked about the benefits of incorporating automated customer touchpoints throughout the product's lifecycle, customer satisfaction and opportunities for upselling supplementary services.

Key Discussion Points:

  • How has the company's shift from hardware distribution to customer engagement platform affected its value proposition?
  • What is the process of using customer data to improve Salesforce, refine marketing, and potentially shape product development?
  • How do you see the tech services in your solution stack to bring valuable proposition to life?

You can find him on:

Website: https://www.copilot.cx/

Linkedin: https://www.linkedin.com/in/tsikinaftaly

  continue reading

225 episodes

Artwork
iconPartager
 
Manage episode 383481511 series 2390879
Contenu fourni par IoT ONE, Erik Walenza: CEO, IoT ONE | Chair, IIC Smart Factory Task Group | Director, and Startup Grind. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par IoT ONE, Erik Walenza: CEO, IoT ONE | Chair, IIC Smart Factory Task Group | Director, and Startup Grind ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

Our guest today is Tsiki Naftaly, Co-Founder of Copilot.CX, a unique solution in the consumer electronics industry. Copilot.CX transforms occasional buyers into loyal, prime users. Through customer collaboration, they boost sales, enhance reviews, and ultimately elevate the overall customer experience.

In this episode, we delved into the challenges encountered during the shift from being a hardware device manufacturer selling units to becoming an IoT device manufacturer offering SAS subscriptions. We also talked about the benefits of incorporating automated customer touchpoints throughout the product's lifecycle, customer satisfaction and opportunities for upselling supplementary services.

Key Discussion Points:

  • How has the company's shift from hardware distribution to customer engagement platform affected its value proposition?
  • What is the process of using customer data to improve Salesforce, refine marketing, and potentially shape product development?
  • How do you see the tech services in your solution stack to bring valuable proposition to life?

You can find him on:

Website: https://www.copilot.cx/

Linkedin: https://www.linkedin.com/in/tsikinaftaly

  continue reading

225 episodes

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