))
"It's just headsets, innit?" - How the Metaverse will revolutionise retail and change the way we see our high streets with IBM's Mary Wallace
Manage episode 356455797 series 2870116
Contenu fourni par Verdant Forrest Productions. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Verdant Forrest Productions ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
We've all heard the term Metaverse by now, but what is does it actually mean?
What could it mean for how we do business or how we shop, for example? How we interact with brands? Will it be detrimental to bricks and mortar retail? And how relevant is it to independent retailers?
The answers might not be what you think.
This week's episode is with Mary Wallace, Retail and Customer Experience Consultant and member of IBM's Metaverse team.
Mary's brilliantly animated and accessible way of talking about tech is one of the most refreshing things about this episode, as she helps us understand the many opportunities available to independent retailers in the metaverse, why the technology shouldn't lie solely in the hands of the ‘tech bros’ and why co-creation is at the centre of making technology more meaningful.
Mary's article for BRC which I mention on the episode: https://brc.cld.bz/The-Retailer-Winter-Edition-2023/38/
Get in touch: independentthinkingpodcast@gmail.com
44 episodes
Partager
