Omnichannel eCommerce Marketing with Rytis Lauris of Omnisend

In the Ring with SUMO Heavy

Rytis Lauris is a co-founder and CEO of Omnisend, the powerful marketing automation platform that's focused on moving eCommerce marketers beyond the generic email marketing tools.

With a mind seemingly crafted for business and an eye to the future, Rytis has gained notoriety within ecommerce community for his insights on omnichannel and the future of ecommerce. He believes that rich customer data and an omnichannel approach empowers ecommerce businesses to generate more sales by sending highly personalized messages via various channels, including email, SMS, Facebook ads, Google retargeting and others.

As a successful entrepreneur who has spent more than 10 years building and bootstrapping startups and being in the ecommerce field, Rytis discovered ecommerce marketers have very specific needs around automation. Since 2014, Rytis has made it his mission to use Omnisend to help and empower small and medium-sized ecommerce merchants.

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About the Show: ‘In The Ring’ is a weekly podcast about eCommerce hosted by John Suder, Bart Mroz and Brittany Blackman.

The show combines interviews with eCommerce leaders together with the latest news and strategies to give listeners actionable ideas and inspiration for their eCommerce businesses.

The show is a production of SUMO Heavy, an eCommerce Consulting firm located in Brooklyn NY and Philadelphia.

Hosts:

John Suder (@johnsuder) - Producer and Director of Marketing at SUMO Heavy https://twitter.com/johnsuder

Bart Mroz (@bartmroz) - CEO/Co-founder of SUMO Heavy https://twitter.com/bartmroz

Brittany Blackman - Writer and Junior Marketing Coordinator at SUMO Heavy

Learn more about SUMO Heavy: http://www.sumoheavy.com

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