It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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56: Unleashing Partner Tech- Greg Portnoy
Manage episode 379557325 series 3401122
Contenu fourni par Howdy Partners. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Howdy Partners ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
It’s time to level up, partner pros! Greg Portnoy brings the heat to today’s episode.
Greg says partner pros need to stop complaining and start adding value. It doesn’t do any good for partner pros to complain about lack of funding.
Greg emphasizes that partner pros need to start tracking metrics that matter. Instead of whining about how partnerships are underappreciated, Greg says we need to show ‘em the numbers.
So grab your cowboy hats and saddle up for a conversation with Greg Portnoy on Howdy Partners!
Highlights
01:52 The most important things in partnerships
10:23 What are people getting wrong today in partnerships#?
13:39 Partnership pros need to take responsibility#
15:02 Track partner metrics
15:47 Focus on the science of partnerships
16:54 Show ‘em your value
18:21 Don't measure partnerships the same as sales
20:40 Meet your customers where they are
24:06 The hard truth about partnerships and tech
25:02 Partner tech is a tool, not a source of truth
29:04 Don't use partner tools in a silo
30:04 Do your tools give you leverage?
30:41 Do your tools help you measure?
73 episodes
Partager
Manage episode 379557325 series 3401122
Contenu fourni par Howdy Partners. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Howdy Partners ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
It’s time to level up, partner pros! Greg Portnoy brings the heat to today’s episode.
Greg says partner pros need to stop complaining and start adding value. It doesn’t do any good for partner pros to complain about lack of funding.
Greg emphasizes that partner pros need to start tracking metrics that matter. Instead of whining about how partnerships are underappreciated, Greg says we need to show ‘em the numbers.
So grab your cowboy hats and saddle up for a conversation with Greg Portnoy on Howdy Partners!
Highlights
01:52 The most important things in partnerships
10:23 What are people getting wrong today in partnerships#?
13:39 Partnership pros need to take responsibility#
15:02 Track partner metrics
15:47 Focus on the science of partnerships
16:54 Show ‘em your value
18:21 Don't measure partnerships the same as sales
20:40 Meet your customers where they are
24:06 The hard truth about partnerships and tech
25:02 Partner tech is a tool, not a source of truth
29:04 Don't use partner tools in a silo
30:04 Do your tools give you leverage?
30:41 Do your tools help you measure?
73 episodes
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Similaire à Howdy Partners
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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continue reading
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…
continue reading
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continue reading
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
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…
continue reading
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…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
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Mettez-vous hors ligne avec l'application Player FM !
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