S2E18 - How Does Copywriting Fit Into the World of Marketing?
Manage episode 312936606 series 3253124
In this interview with seasoned copywriter Alix Blankson, we talk about how copywriting fits into the world of marketing. We discuss the similarities and differences between content writing and copywriting.
This is the third episode of the four-part mini-series about the job of a copywriter. If you are curious about what copywriting is and how a copywriter's day looks like, be sure to check the previous episodes. In our last episode next week, we will cover how to become a copywriter!
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Podcast Credits
Podcast Host: Anny Chia, Andrej Zito
Guest: Alix Blankson
Audio Engineering: Kathy Ngo, Anny Chia
42 episodes