What I’d Change If I Started Over (#004)

Growth In Reverse

In this episode of the Growth In Reverse podcast: after hitting 40,000 subscribers in 2 years of publishing her Growth In Reverse newsletter, Chenell reflects on how she operated, grew, and monetized her newsletter—and what she would do differently if starting from scratch.

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KEY TAKEAWAYS

• Starting Strong: Why beginning with curiosity and passion set the foundation for success.
• Content vs. Marketing: Striking the right balance between creating high-quality content and promoting it effectively.
• Social Media Insights: How engaging strategically on platforms like Twitter helped Chenell build early momentum.
• Avoiding Burnout: Lessons learned about pacing, sustainability, and avoiding overcommitment.
• Monetization Reflections: Why Chenell decided against turning GIR into a paid newsletter (and if she regrets not doing it).
• Sponsorship Beginnings: The story behind her first sponsor and the lessons she’d apply moving forward.
• The Power of Relationships: How building and maintaining meaningful connections contributed to long-term growth.
• Scaling Smarter: Why bringing in help earlier would have improved workflow and scalability.

LINKS MENTIONED

• Growth In Reverse PRO Community
• Check out ALL the Growth In Reverse Deep Dives: https://growthinreverse.com/archive

FOLLOW ON SOCIAL

• Chenell: Twitter | LinkedIn | Bluesky
• Dylan: Twitter | LinkedIn | Bluesky

OUR NEWSLETTERS

• growthinreverse.com
• growthcurrency.net

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Thanks to Tim Forkin for editing these episodes.