Customer Preference & Sales Future Of Consumer Marketing podcast

Future Of Consumer Marketing

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Business Retail Stores Jeff

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This Is Woman's Work with Nicole Kalil

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QUALIFIED: How Competency Checking and Race Collide at Work with Shari Dunn | 284 33:58

il y a environ 6 jours33:58

33:58

In this episode, we delve into the concept of being "qualified" in the workplace, examining who gets labeled as such, who doesn't, and the underlying reasons. We explore "competency checking"—the practice of scrutinizing individuals' abilities—and how it disproportionately affects underrepresented groups, often going unnoticed or unchallenged. Our discussion aims to redefine qualifications in a fair, equitable, and actionable manner. Our guest, Shari Dunn , is an accomplished journalist, former attorney, news anchor, CEO, university professor, and sought-after speaker. She has been recognized as Executive of the Year and a Woman of Influence, with her work appearing in Fortune Magazine, The Wall Street Journal, Ad Age, and more. Her new book, Qualified: How Competency Checking and Race Collide at Work , unpacks what it truly means to be deserving and capable—and why systemic barriers, not personal deficits, are often the real problem. Her insights challenge the narratives that hold so many of us back and offer practical solutions for building a more equitable future. Together, we can build workplaces and communities that don’t just reflect the world we live in, but the one we want to create. A world where being qualified is about recognizing the talent and potential that’s been overlooked for far too long. It’s not just about getting a seat at the table—it’s about building an entirely new table, one designed with space for all of us. Connect with Our Guest Shari Dunn Website& Book - Qualified: https://thesharidunn.com LI: https://www.linkedin.com/today/author/sharidunn TikTok: https://www.tiktok.com/@thesharidunn Related Podcast Episodes: How To Build Emotionally Mature Leaders with Dr. Christie Smith | 272 Holding It Together: Women As America's Safety Net with Jessica Calarco | 215 How To Defy Expectations with Dr. Sunita Sah | 271 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

Future Of Consumer Marketing « »
Customer Preference & Sales

il y a 7 ans 10:08

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M4A•Maison d'episode

Contenu fourni par Jeff. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Jeff ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

As retail stores gear up for holiday season. Identifying customer preference is key to win customers in a highly competitive environment. AI enhances manufacturing operations, reducing defects.

… continue reading

111 episodes

#Business #Retail Stores #Jeff

Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

Customer Preference & Sales

Future Of Consumer Marketing

published il y a 7 ans

Partager

M4A•Maison d'episode

Contenu fourni par Jeff. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Jeff ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

As retail stores gear up for holiday season. Identifying customer preference is key to win customers in a highly competitive environment. AI enhances manufacturing operations, reducing defects.

… continue reading

111 episodes

#Business #Retail Stores #Jeff

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

1
Amazon Go Store And Future Of Retail 3:53

il y a 6 years3:53

3:53

This is a new series on Consumerism and technology. Amazon Go stores are open now which shows a staggering feat of technology. Understanding consumer pain points is key to acquiring customers. Till now companies used search results and text to model consumer behavior pattern. Now recognizing patterns in video is easier and gives more insight to buying preference. Thanks Listening.…

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Marketing 2018 5:02

il y a 7 years5:02

5:02

Marketing space is changing with the advent of voice and AI. Placing an ad on Facebook or on social media isn't enough. Its about finding patterns in your data and what your consumer prefers.

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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How To Find Win Custom 3:47

il y a 7 years3:47

3:47

Consumers are looking for better option and leave lot of information that businesses aren't picking up when they shop around.

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Anticipating Consumer Behavior 4:32

il y a 7 years4:32

4:32

Consumers react to pricing and other variables in the economy. By gauging those changes their behavior can be influenced to buy more products. With machine learning the advantage evaluating factors that can affect sale is a big win. Better analysis leads to better solution.

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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How Pricing Affects Consumer 3:15

il y a 7 years3:15

3:15

Pricing is a big variable in analyzing consumer demand. Factors that needs to be considered are Fuel prices, basket of 150 products that are used by the consumer on a monthly basis, inflation, CPI, Unemployment, new movie, holiday season, insurance renewals, healthcare, etc. These variables stifle capital that could have been spend in ecommerce or your product. Demand is predicated on these variables as well.…

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Why Businesses Need Voice 2:43

il y a 7 years2:43

2:43

Voice platform is pretty new and has the potential of android market. World is moving from text based engine to a voice based.

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Amazon Dominates Voice Space 2:47

il y a 7 years2:47

2:47

Amazon recently introduced subscription for alexa skills. That signifies a big volume of customers using the platform. Apparently amazon owns 70% of market share in voice space through strategic partnership, Acquisition and open sourcing. They acquired customers through every move.

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Enhancing Sales recommendation 2:50

il y a 7 years2:50

2:50

Ecommerce sites could recommend products of search results most clicked or add to cart product to consumer thereby enhancing sales. Finding what the consumer wants is the game.

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Ecommerce Website Conversion 2:39

il y a 7 years2:39

2:39

How search results are arranged and position of the products matter. They can arranged based on best seller and most click. Positioning of products in website. Ranking product based on how often consumer react to search

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Pricing + Credit Enhances Sale 2:58

il y a 7 years2:58

2:58

Having a great offer and pricing influences customers but lack of capital stifles them. The way around for retail, Grocery and ecommerce store is to have a strategic partnership with credit card companies to give cashback and offers on credit cards so it entices the customers to use it today to grab the advantage and pay back later.…

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Enhancing Sales With KYC 2:33

il y a 7 years2:33

2:33

Consumer react to every offer, discount and pricing differently. So analyzing their behavior helps to evaluate sales and identify new preference of the consumer to recommend product that will bring value to consumer.

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Demand Prediction For Retail 2:12

il y a 7 years2:12

2:12

Demand is dependent how consumers react to different variables that affect them daily from Fuel prices, pricing of basket of products that are purchased weekly like Grocery and food, unemployment, CPI, availability of capital - Credit card offers and cashback.

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Food Discovery Business 5:05

il y a 7 years5:05

5:05

Subscription model to discover food taste by sending 5 to 10 curated food products. Recognizing pattern by which consumers react with machine learning models to curate food and identify taste buds & change in taste over a period of time. This opens up platform to recommend restaurants that might have similar taste or complimentary one.…

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Replenishment For GroceryStore 5:04

il y a 7 years5:04

5:04

By taking point of sale data and factor that influence customers like fuel price, CPI, unemployment, climate, promotion, depth of discount, pricing etc we evaluate demand and inventory requirement with higher accuracy for perishable products that has a shorter shelf life. Overstocking will not work here, so good model to evaluate metrics is needed. Machine learning has a great solution…

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Future Of Consumer Marketing

Future Of Consumer Marketing podcast artwork

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Consumer Behavior & Sales 5:02

il y a 7 years5:02

5:02

Consumer behavior analysis enhances sales for ecommerce environment. Trying different variables helps in finding consumer behaviors.

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