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What Happens If You Automate Your Marketing? Watch This — Emily & Alan Braithwaite | How To Start with Email Automation, What Information to Collect When Building an Email List, What KPI's Measure Email Success, How A/B Testing Improves Emails (#335)

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Manage episode 436435783 series 2921256
Contenu fourni par Build and grow your online store with expert insights on ecommerce, marketing, tech, and entrepreneurship. and Grow your online store with expert insights on ecommerce. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Build and grow your online store with expert insights on ecommerce, marketing, tech, and entrepreneurship. and Grow your online store with expert insights on ecommerce ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

In this podcast episode, we discuss how to automate your marketing and take control of your online ecosystem. We explore the impact of automation on marketing efficiency. Our featured guests on the show are Emily and Alan Braithwaite from yellowtuxedo.co.uk
Topics discussed in this episode:

  • How to get started with email marketing automation for ecommerce beginners
  • Why email marketing should be a higher priority in your overall marketing mix
  • What information to collect when building your email list and why simplicity matters
  • How integrating design tools like Canva with email platforms can streamline your workflow
  • Why personalization is crucial in email marketing and how to achieve it effectively
  • How AI is shaping the future of marketing automation and email campaigns

Links & Resources
Website: https://www.yellowtuxedo.co.uk/
Website MailerLite: https://www.mailerlite.com/a/coffeebreakpodcastYT
LinkedIn: https://www.linkedin.com/company/yellowtuxedo/
Instagram: https://www.instagram.com/yellowtuxedo/
YouTube: https://www.youtube.com/@YellowTuxedo/
Get access to more free resources by visiting the show notes at
https://t.ly/KuBMX

Sign up for our free newsletter.
Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.

100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!

  continue reading

371 episodes

Artwork
iconPartager
 
Manage episode 436435783 series 2921256
Contenu fourni par Build and grow your online store with expert insights on ecommerce, marketing, tech, and entrepreneurship. and Grow your online store with expert insights on ecommerce. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Build and grow your online store with expert insights on ecommerce, marketing, tech, and entrepreneurship. and Grow your online store with expert insights on ecommerce ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

In this podcast episode, we discuss how to automate your marketing and take control of your online ecosystem. We explore the impact of automation on marketing efficiency. Our featured guests on the show are Emily and Alan Braithwaite from yellowtuxedo.co.uk
Topics discussed in this episode:

  • How to get started with email marketing automation for ecommerce beginners
  • Why email marketing should be a higher priority in your overall marketing mix
  • What information to collect when building your email list and why simplicity matters
  • How integrating design tools like Canva with email platforms can streamline your workflow
  • Why personalization is crucial in email marketing and how to achieve it effectively
  • How AI is shaping the future of marketing automation and email campaigns

Links & Resources
Website: https://www.yellowtuxedo.co.uk/
Website MailerLite: https://www.mailerlite.com/a/coffeebreakpodcastYT
LinkedIn: https://www.linkedin.com/company/yellowtuxedo/
Instagram: https://www.instagram.com/yellowtuxedo/
YouTube: https://www.youtube.com/@YellowTuxedo/
Get access to more free resources by visiting the show notes at
https://t.ly/KuBMX

Sign up for our free newsletter.
Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.

100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!

  continue reading

371 episodes

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