Ep. 214- LOSERS and WINNERS!🧪Tests We TRIED! 🥫SPAM Eating, Dead or Alive? - Jay’s SCOOP

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

In this episode of Do This, Not That, host Jay Schwedelson shares insights from tests conducted during the recent Guru Conference, a large-scale virtual event focused on email marketing. He discusses strategies that succeeded, those that didn't, and how these findings can be applied to enhance overall marketing efforts.
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Best Moments:

(01:12) Experiment with "earned on demand" content access

(04:39) Testing email reminder frequency for event attendance

(06:40) Working with micro-influencers for event promotion

(09:07) Behind-the-scenes look at Guru Conference activities

(10:31) Creative brainstorming process for event ideas

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MASSIVE thank you to our Sponsor, Marigold!!
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Check out this free content from marigold that Jay has loved digesting, 5 Steps For Selecting The Right Email Marketing Platform.