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AI, Crisis Management, and Market Dynamics: Adapting Digital Strategies for Today’s Challenges

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Manage episode 430591512 series 3517916
Contenu fourni par Allison Harris. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Allison Harris ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

Podcast Description for Digital Marketing Today: Innovations and Techniques in Focus

Welcome to the latest episode of Digital Marketing Today, the podcast that brings you the freshest news and most innovative insights from the digital marketing world. Tune in as we delve into significant corporate developments and technological advancements shaping digital marketing strategies today.

In This Episode:

  • Google’s AI Revolution: Discover how Google is redefining SEO practices with its new AI feature designed to provide conversational responses to user queries. Learn how this shift could influence content strategies and keyword optimization.
  • Tesla's Marketing Dynamics: Understand Tesla's response to a decrease in profits despite price cuts, and extract valuable lessons on how digital campaigns can be tailored effectively in light of consumer feedback and economic variables.
  • Delta’s Digital Crisis Management: Examine Delta Air Lines' handling of a global tech outage, highlighting the necessity for robust digital communication strategies to protect a brand and retain customer loyalty during crises.
  • Visa’s Profit Surge: Analyze Visa’s earning reports and discover how a shift towards digital transactions is creating new opportunities for targeted marketing strategies centered on digital payment solutions.
  • ulo

    Don’t miss out on these compelling insights as we explore how the latest digital marketing innovations and techniques can be used to overcome challenges and capitalize on emerging trends. Each narrative offers a deep dive into crucial areas for digital marketers aiming to innovate and lead in their fields.

    Engage with us on Digital Marketing Today, where technology meets strategy in the world of digital marketing!


    Links:
    AP Business SummaryBrief at 7:18 p.m. EDT
    How Microsoft Advertising is using AI to make its partners better, faster, and stronger

  continue reading

264 episodes

Artwork
iconPartager
 
Manage episode 430591512 series 3517916
Contenu fourni par Allison Harris. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Allison Harris ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

Podcast Description for Digital Marketing Today: Innovations and Techniques in Focus

Welcome to the latest episode of Digital Marketing Today, the podcast that brings you the freshest news and most innovative insights from the digital marketing world. Tune in as we delve into significant corporate developments and technological advancements shaping digital marketing strategies today.

In This Episode:

  • Google’s AI Revolution: Discover how Google is redefining SEO practices with its new AI feature designed to provide conversational responses to user queries. Learn how this shift could influence content strategies and keyword optimization.
  • Tesla's Marketing Dynamics: Understand Tesla's response to a decrease in profits despite price cuts, and extract valuable lessons on how digital campaigns can be tailored effectively in light of consumer feedback and economic variables.
  • Delta’s Digital Crisis Management: Examine Delta Air Lines' handling of a global tech outage, highlighting the necessity for robust digital communication strategies to protect a brand and retain customer loyalty during crises.
  • Visa’s Profit Surge: Analyze Visa’s earning reports and discover how a shift towards digital transactions is creating new opportunities for targeted marketing strategies centered on digital payment solutions.
  • ulo

    Don’t miss out on these compelling insights as we explore how the latest digital marketing innovations and techniques can be used to overcome challenges and capitalize on emerging trends. Each narrative offers a deep dive into crucial areas for digital marketers aiming to innovate and lead in their fields.

    Engage with us on Digital Marketing Today, where technology meets strategy in the world of digital marketing!


    Links:
    AP Business SummaryBrief at 7:18 p.m. EDT
    How Microsoft Advertising is using AI to make its partners better, faster, and stronger

  continue reading

264 episodes

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