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Scaling Your Business Through Changing Times with Maggie Lord
Manage episode 414188125 series 3239977
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Maggie Lord, founder of Rustic Wedding Chic, shares her journey of starting, scaling and selling her online publication while balancing motherhood. In this episode, you will learn about how Maggie started with blog writing and eventually worked with vendors in the wedding industry, diversified her revenue streams, and adopted new digital platforms to grow her audience, up until she sold the company to David’s Bridal. Maggie also talks about her current role as a strategic advisor to female-founded brands and shares her advice for aspiring entrepreneurs.
About Maggie Lord
Maggie Lord was an early pioneer in the online digital wedding media space, establishing her media company Rustic Wedding Chic in 2008. As a founder and CEO of Rustic Wedding Chic, Maggie led the company for 12 years before it was acquired by David’s Bridal in 2020. Maggie is also the author of six books. Today, Maggie has become a sought after strategic advisor to female founded brands allowing her to focus on sharing her knowledge and expertise with other like-minded entrepreneurs, startups, and small businesses. Maggie and her businesses have been featured in the New York Times, Fast Company, Forbes, Business Insider, Success Magazine, and much more.
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