Ask Me Anything - March Q and A with coach Phil Jackson

Build Your Salon with Phil Jackson

In this episode, I'm diving deep into the realm of salon success, where I explore the intricacies of client retention, membership models, and the financial strategies that can elevate your salon from good to great. We kick things off with a candid Q&A session, discussing how the first quarter has been shaping up for salons. Despite a bumpy February, there's a sense of optimism as we see an uptick in March with more high spenders making their way back.

I tackle a listener's query about salon memberships, offering insights into crafting offerings that transform good customers into great ones. Tailoring memberships to provide more of what clients already adore, such as an upgraded massage, rather than just slapping on discounts, is the way to go. Pricing strategies are also on the agenda, and I give a shout-out to Chantel, promising an entire episode dedicated to productivity just around the corner.

The conversation then shifts to the importance of client retention and why a hands-on approach is crucial until your salon reaches a certain success level. I stress the magic of systemization for sustainable growth and offer a recommendation for those tangled in financial management – the game-changing book "Profit First".

For those pondering the crossroads of employment versus room rental for a new clinic, I weigh in on the pros and cons, urging a thoughtful approach. And I extend an open invitation to listeners with valuable industry insights to join me on the podcast. It's about creating an industry conversation that's as dynamic as the styles we craft.

So tune in to this episode, where I share practical tips and heartfelt advice to keep your salon thriving, your clientele loyal, and your business acumen sharp. It's all about shaping an industry that's as vibrant and dynamic as the styles we create. Join the conversation and let's take your salon to the next level together.