Why the Winter Months Are the Best Time to Sell

Brainerd Lakes Real Estate Podcast with Chad Schwendeman

Contrary to popular belief, the wintertime is a
great time to sell your home.

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Many sellers think that spring and summer are the best times to sell their homes, but this a false narrative.

In many cases, we see a lot of activity during the winter months, and the quality of the buyer is much higher than during the spring and summer. We’ve found that the buyers who are looking in December, January, and February are very serious because they need to buy a home. So by selling in the winter, you might have fewer showings, but the quality of those showings will increase dramatically.

“

The buyers who are looking in
December, January, and February
are very serious because
they need to buy a home.

”

I just ran the numbers: From December 1, 2019, to January 8, 2020, 115 properties sold or went under contract in Crowing, Cass, Aiken, and Morrison counties—all during the supposedly ‘slowest time in real estate.’

We can definitely sell homes during the winter months. If you’re thinking of listing your home, don’t hesitate to reach out to us. We can even give you a “Buy It Now” price, where we’ll buy your home as is for cash and you get to pick the closing date! In the meantime, have a wonderful 2020!