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Where Product Marketing Meets the Docs – Interview with Liz Couto
Manage episode 291782006 series 2922116
Contenu fourni par API The Docs. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par API The Docs ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
We are talking with Liz Couto, Product Marketing Manager at Shopify, about the role of marketing and an amplifier, where the CTA is often pointing to the developer documentation. How did Shopify empathize and empower in 2020 with the exponentially growing community? Can there be too many communication channels, should you let go of some if ever? How do the many teams involved work in concert on Shopify's products and what feedback loops have they built into their docs?
The hosts are Laura Vass (Editor of Developer Portals Newsletter, Co-Founder of Pronovix) and Anett Pozsár (Senior Technical Writer, Pronovix).
Music: Virgill - Its over now (CC)
54 episodes
Partager
Manage episode 291782006 series 2922116
Contenu fourni par API The Docs. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par API The Docs ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
We are talking with Liz Couto, Product Marketing Manager at Shopify, about the role of marketing and an amplifier, where the CTA is often pointing to the developer documentation. How did Shopify empathize and empower in 2020 with the exponentially growing community? Can there be too many communication channels, should you let go of some if ever? How do the many teams involved work in concert on Shopify's products and what feedback loops have they built into their docs?
The hosts are Laura Vass (Editor of Developer Portals Newsletter, Co-Founder of Pronovix) and Anett Pozsár (Senior Technical Writer, Pronovix).
Music: Virgill - Its over now (CC)
54 episodes
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continue reading
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continue reading
The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
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