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A Perfect Blend: Customer Retention
Tout marquer comme (non) lu
Manage series 3098668
Contenu fourni par MB Usable Security. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par MB Usable Security ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
A Perfect Blend: Customer Retention is MB Usable Security's customer retention-focused podcast. We'll brainstorm and strategize how brands can use the CUVE Framework, the Wine Vat Approach, to increase customer retention. CUVE stands for Customer Experience, Usable Security aka user-friendly cybersecurity, Voice/Conversational AI, and data-driven Experimentation. Sometimes we'll have guests on to brainstorm how they can use emerging technologies [like Robotic Process Automation (RPA), voice apps, conversational AI, and more] in their retention strategies.
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9 episodes
Tout marquer comme (non) lu
Manage series 3098668
Contenu fourni par MB Usable Security. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par MB Usable Security ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
A Perfect Blend: Customer Retention is MB Usable Security's customer retention-focused podcast. We'll brainstorm and strategize how brands can use the CUVE Framework, the Wine Vat Approach, to increase customer retention. CUVE stands for Customer Experience, Usable Security aka user-friendly cybersecurity, Voice/Conversational AI, and data-driven Experimentation. Sometimes we'll have guests on to brainstorm how they can use emerging technologies [like Robotic Process Automation (RPA), voice apps, conversational AI, and more] in their retention strategies.
…
continue reading
9 episodes
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A Perfect Blend: Customer Retention
1 #5 Can Conversational AI Help With Accessibility and Professional Networking? 34:51
34:51
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34:51This episode's guest, Kerri Schrader , is founder of Mixtroz and an Inc. Female Founder 100 Honoree in 2022. We discuss how she is a 3x surTHRIVOR: open heart, breast cancer and entrepreneurship as a black woman. We also brainstorm to use Alexa as an accessibility aid at professional networking events. A Perfect Blend: Customer Retention is powered by MB Usable Security, LLC , and hosted by Dr. Paul McNeil . Contact us if you are interested in being a guest on the podcast. Get more customer retention tips on our YouTube Channel: https://www.youtube.com/@mbusecurity .…
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A Perfect Blend: Customer Retention
1 #4 Can Physical Store Retailers Increase Customer Retention Using Conversational AI and Gamification? 30:37
30:37
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30:37This episode's guest, Ali Pinch , is a conversational designer for one of Australia's largest retailers. We discuss how she accidentally fell into conversational AI and brainstorm how physical store retailers can extend their post-purchase experience with chatbots. A Perfect Blend: Customer Retention is powered by MB Usable Security, LLC , and hosted by Dr. Paul McNeil . Contact us if you are interested in being a guest on the podcast. Get more customer retention tips on our YouTube Channel: https://www.youtube.com/@mbusecurity .…
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A Perfect Blend: Customer Retention
1 #3 Can A Voice App Turn Seasoning Food Into Brand Engagement? 45:22
45:22
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45:22This episode's guest, Ephraim Duronville , is the owner of Caribbean Seasonings. We talk about how he went from pre-law to entrepreneur and brainstorm if we can design a voice-first post-purchase experience for his seasonings. A Perfect Blend: Customer Retention is powered by MB Usable Security, LLC , and hosted by Dr. Paul McNeil . Contact us if you are interested in being a guest on the podcast. Get more customer retention tips on our YouTube Channel: https://www.youtube.com/@mbusecurity .…
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A Perfect Blend: Customer Retention
1 #2 Can A Voice App Increase Customer Retention by Reducing Tech Consultant Meetings? 44:39
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44:39In this episode, we brainstorm with an integrator trying to simplify complex tasks for others, DeVesco Pierre , a Principal Consultant at Oracle. The challenge? To figure out how to increase customer retention by focusing on employee satisfaction. We talk about corporate culture, consultant frustrations, and more. We also talk about artificial intelligence (AI) and Amazon's Alexa as a means of increasing employee satisfaction and productivity. A Perfect Blend: Customer Retention is powered by MB Usable Security, LLC , and hosted by Dr. Paul McNeil . Get more customer retention tips on our YouTube Channel: https://www.youtube.com/@mbusecurity .…
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A Perfect Blend: Customer Retention
1 #1 Can Car Dealerships Increase Brand Engagement with Amazon's Alexa? 46:33
46:33
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46:33In this episode, we brainstorm with battle-tested, Google Ads Certified Daniel Romero , the VP of Growth & Marketing, at Love and Science. We take on the challenge of figuring out how Car Dealerships can use Amazon's Alexa to create a voice application experience that increases brand engagement with customers between car purchases. A Perfect Blend: Customer Retention is powered by MB Usable Security, LLC and hosted by Dr. Paul McNeil . CUVE Worksheet mentioned in this episode: https://offer.mbusecurity.com/mbus-cuve-worksheet…
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A Perfect Blend: Customer Retention
1 ACL After Show | 1. Social Friendships and Ethics for Technology 32:29
32:29
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32:29MB Usable Security 's founder, Dr. Paul McNeil joins Janine N. Truitt and Sarah Morgan as a co-host for the ACL After Show . ACL After Show is a weekly live stream follow up of the "Ask Czarina Live" Periscope stream. This week the crew discusses how we all met and decided to collaborate on the after show. Then, they get into an insightful conversation about the latest "Ask Czarina Live" episode on neurotechnology and the dive into the ethical implications of this technology and cognitive technologies in general. Watch it on YouTube: https://youtu.be/cOKBYpt0WcE To catch up on tonight's Ask Czarina Live and replays go to: www.periscope.tv/czarinaofhr. Live recordings of Ask Czarina Live (ACL) happen every Thursday at 10pm EST on Periscope.…
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A Perfect Blend: Customer Retention
A few tests to determine if cybersecurity can actual be used to increase revenue.
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A Perfect Blend: Customer Retention
The best defense against an attack is education. A few tips from marketing to help make your organization more cyber aware.
This episode discusses how your cybersecurity dollars can be used to increase revenue when combined with your current marketing plan.
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