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#17 - UMNIA IFTIKHAR - Woman Behind the Scenes
Manage episode 389447880 series 3526179
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Join us on the Aleph Podcast for an insightful episode featuring the multi-faceted Umnia Iftikhar, a prominent figure in the Pakistani music industry. Host and A for Aleph Founder Umair Dar engages with Umnia to unravel her extensive journey, starting from her early career days to her current influential role. This conversation sheds light on her musical endeavors, inspirations, and notable achievements, particularly her behind-the-scenes contributions.
Boasting an 18-year tenure in the media industry, Umnia's portfolio includes working on high-caliber projects. A standout in her career was leading the audio, BTS, social media campaign, and photography team for the re-recording of Pakistan's National Anthem, released by the Government of Pakistan for the country's 75th Independence Day in 2022. Umnia's expertise extends to prestigious projects like Coke Studio Pakistan, Masterchef, and TEDx, and her collaborations with brands like Unilever Pakistan, Redbull, and PepsiCo further highlight her versatility and impact.
Umnia's production prowess was also showcased in the one-take music video for The D/A Method's 'The Desert Journey' in 2016. Her visionary approach to music and dedication to enhancing the sustainability and recognition of the Pakistani music industry are what make her a truly unsung hero.
Follow Umnia Iftikhar :
Instagram: instagram.com/umniaiftikhar
Facebook: umnia.iftikhargheewala
Twitter: iftikharumnia
LinkedIn: umnia-iftikhar
TEDxKarachi: tedxkarachi
Follow A for Aleph:
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Facebook: li.sten.to/aforaleph
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Learn more about the Karachi Down Syndrome Program (KDSP) and support the cause:
Website: kdsp.org.pk
Instagram: karachidownsyndromeprogram
Facebook: kdsprogram
A for Aleph is a unique creative collaborative space and initiative based in Karachi, Pakistan, that is focused on the patronage and empowerment of the arts and foster the growth of independent contemporary artists from across the region in order to heal, evolve and expand our collective consciousness, the Aleph.
More here: https://linktr.ee/aforaleph
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