Business is an everyday thing, but everyday things can have untold stories - the stories about the things we never stopped to think about. Anyone can pay attention to financial ratios and textbook principles, but the best information lives in the stories that happen. What are the stories others have created with their business challenges? From starting a new business from scratch to reinventing oneself for their second third act, this show explores how these personal stories translate into the business context. Everybody loves a good fraud story. Everybody loves a good war story. We can delight in the lessons provided by others’ experiences, both good and bad, funny and tragic, and even dumb. They all plant the seeds for good, compelling, interesting stories. Join us as we ask “What were they thinking?” and dive into the minds of business leaders who are out there, doing it every day. We’ll explore businesses as diverse as space to podcasting, sovereign citizens to Ponzi schemes. Our goal will be to make sure you enjoy it every step of the way, as we challenge the things you thought you always knew.