Business is a freakin’ roller coaster and Messy in the Middle is here to take you along for the ride. Join your host Haley Johnson from Propegy as she and her guests navigate the uncomfortable, unfamiliar, and sometimes unmanageable parts of running a growing online business. From hiring and team support to finances and accounting, to just wanting to cry sometimes – not enough people are talking about the messy middle of life and business (so that’s what we’re gonna do here).
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The Messy Middle is one mom's journey to build a business based on her specialized knowledge. We are creating a movement of women of faith where we help each other overcome adversity and navigate the challenges of running a business, prioritizing a healthy marriage, and intentionally raising our kids, all while homeschooling. This show is intended to encourage successful corporate women, turned entrepreneurs to take the next step, giving practical and tactical tips in each episode to help yo ...
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Hosted by a Filipino-American Pastor. Stuck between races. Stuck between generations. This is a Podcast about understanding just how messy the in between can be. In a country that is built on the basis of choosing sides; sometimes we find ourselves in the middle of it all. Welcome to the Messy Middle. Premieres April 5th. LinkTree: https://linktr.ee/noahmata
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Season 2 | EP 14: From Corporate Despair to Content Creator Extraordinaire with Diana Gladney
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In this inspiring episode, Anita is joined by the amazing Diana Gladney a passionate entrepreneur and content creation expert. Diana opens up about her journey from corporate job dissatisfaction and a major health scare to a life-altering wake-up call that led her to embrace entrepreneurship. They explore the transformative power of video content, …
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Season 2 | EP 13: Building Your 10 Year Vision with Maya Gudka
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This episode features a deep dive conversation with UK-based Executive Coach, Maya Gudka. Maya discusses her transition from a career in corporate economics to becoming an independent executive coach specializing in leadership development. The discussion focuses on her method of coaching clients through creating a 10-year vision for themselves, par…
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Season 2 | EP 12: Building Kingdom-Focused Businesses with Stephanie Hibbert
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Anita welcomes certified life coach Stephanie Hibbert to explore the journey of aligning personal values with professional aspirations, particularly for women in the corporate world looking to pivot into entrepreneurship with God-sized ideas. They delve into various topics including the importance of building God's kingdom instead of one's own, ove…
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410: Alexandria Theordor is Helping Therapists Stress Less
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In this episode of "Messy in the Middle," I'm chatting with Alexandria Theodor, a therapist and business coach for therapists. We dive into Alexandria's journey from working at an agency to starting her own private practice and eventually becoming a business coach for other therapists looking to do the same. Join us as we discuss the challenges of …
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409: Sarah Jane Burt wants to help you sell your sh*t
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Listen in as I hang out with the bad boy of copywriting herself – Sarah Jane Burt. Sarah shares her unconventional entry into copywriting, her experiences in corporate roles, and her transition to entrepreneurship after being wrongfully terminated. She discusses the ups and downs of scaling her business, from expanding her team to returning to solo…
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Season 2 | EP 11: Overcoming Giants With Your Own Personal Blueprint
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In this episode of The Messy Middle podcast, Anita shares her personal journey as an entrepreneur, emphasizing the ups and downs she faces in building a profitable business. She recounts a recent experience during a business mastermind trip, where she found clarity and confidence after spending time in prayer and journaling, only to face doubts and…
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408: Burnout & Boundaries in Life (and Real Estate!) with Monica Bullington
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In this episode of "Messy in the Middle," I'm joined by with Monica Burlington, a realtor and burnout coach who has overcome her own struggles with overachievement. Monica discusses her journey from seeking attention through overachieving in a chaotic household to reaching the peak of her real estate career and experiencing burnout. She reflects on…
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407: Kissing Corporate Goodbye to Build a Brand she Loves with Morgan Specht
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Today I'm joined by Morgan Spect, founder of Spect & Co Design. Morgan shares her transition from a corporate job to entrepreneurship, highlighting the instability of traditional jobs and her desire for self-reliance. She discusses her cautious approach to hiring and leadership, learning from past experiences. Morgan introduces her Six Figure Brand…
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Season 2 | EP 10: Embracing Faith Through Music with Art Suriano
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When the path of life takes an unexpected detour, how do you find your way back to faith and purpose? In this episode, Anita spoke with Art Suriano, the host of the radio program Let Go and Let God. Art recounted his journey from a Catholic upbringing into a period of doubt and faithlessness, then followed by religious awakening after a harrowing m…
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406: Catching up with Lauren Loreto is *always* a Brand Good Time
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Let's hang out and catch up with Lauren from Brand Good Time! Since her last appearance, Lauren has transitioned from using contractors to hiring a full team, including a client strategy manager, content manager, and web developer. They delve into the challenges of the hiring process, the competitive job market, and the importance of internships an…
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Season 2 | EP 09: Finding the Courage To Share Your Voice
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In this episode, join Anita as she bravely shares her evolution from a shy girl coping with an abusive household, to a strong woman fiercely advocating for herself and those affected by similar situations. You'll hear how she rose above her past, utilizing the way she was raised to carve out a different path for her children and others who have bee…
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Season 2 | EP 08: The Art of Calm Parenting: Leading with Love and Patience w/ Kirk Martin
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Anita and Kirk Martin delve deep into the world of parenting, particularly focusing on the unique challenges and strategies involved in raising strong-willed children. Kirk shares his personal journey from being a yelling parent to developing effective calming techniques that became the foundation of a program reaching over 1,500 children, teaching…
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405: How to Win Awards and Boost Your Business' Recognition with Alison Meyer
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Join me as I chat with Alison Meyer from Indigo Communications about the intricacies of applying for and winning awards. Alison imparts her knowledge on the strategic importance of awards for personal branding and business growth. She demystifies the process, explaining that self-nomination is common and discussing how to discern credible awards fr…
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Season 2 | EP 07: Keys To Growing Your Business In 15 Hours Per Week
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In this episode, Anita discusses how to successfully transition from corporate life to entrepreneurship. She shares personal experiences that led her to pursue her God-given vision of running her own business. Anita provides practical steps and principles to manage time effectively and grow a business even with just 15 hours per week. Download your…
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404: Embracing the Unexpected with Tech Implementor Jessica Dornieden
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Today I'm joined by Jessica Dornieden, a tech implementer and business consultant. Tune in to hear about Jess' unconventional path from childcare work to establishing her own online business. She discusses the initial challenges, such as pricing strategies and managing client expectations, while also touching on her personal experiences with ADHD a…
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Season 2 | EP 06: Family Builders: How to Build a Strong Family and a Strong Business with Joe Pomeroy
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In this episode of The Messy Middle, Anita is joined by her close friend and successful business builder, Joe Pomeroy. Drawing from his experience in building an eight-figure business from scratch and creating the family builders movement, Joe shares powerful insights on how to transition from a fulfilling corporate job to a thriving entrepreneuria…
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Season 2 | EP 05: The Relationship Factor: Cultivating Key Connections for Business Success with Cliff Ravenscraft
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Podcasting has changed the game for content creation and personal brand building. This episode features Cliff Ravenscraft, a former insurance salesman who reinvented himself as a podcast wizard. He shares his journey, the ups, the downs, and invaluable lessons learned along the way. From growing a fledgling podcast into a platform with hundreds of …
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403: From Overwhelm to Efficiency with Jenny Jones
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Join me this week as I chat with Jenny Jones, a business operations consultant and in-house COO. Jenny talks about her major career pivot from corporate finance to entrepreneurship and many challenges, emotions, and celebrations that came up along the way. Listen in to learn why maintaining up-to-date systems and processes key for all business owne…
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The Case for Ethical Marketing
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I wrote a blog post! And then everyone told me it was too long... ...so I turned it into a podcast episode! If you want to read along you can check out the full post (and references) here. Want to chat about it? So do I! Send me a DM on IG @haleyejohnsonPar Haley Johnson
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Season 2 | EP 04: Unveiling the Formula for Financial Success in Business with Rocky Lalvani
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In this episode, Anita invites guest Rocky Lalvani to discuss the transition from the corporate world to building a successful business. Rocky, a certified Profit First Professional, shares his expertise in helping entrepreneurs achieve financial success. Key Points in the Episode: - Understanding the Profit First system and its impact on business …
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Season 2 | EP 03: A Mom & Daughter Conversation: Reflections on Life & Faith
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Today, Anita brings her mother, Rowene, as a guest. Drawing from Rowene's personal experiences and wisdom, they address the challenges faced by corporate women of faith who are transitioning into entrepreneurship. They highlight the importance of continuous learning, turning hobbies into profitable ventures, and balancing personal and professional …
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Season 2 | EP 02 - Building a Profitable Consulting Business in 20 Hours or Less
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Join Anita as she breaks down the essential steps in building a successful consulting business for those with a busy schedule. She shares the importance of identifying specialized knowledge, defining your target audience, creating a plan, building your brand, implementing time management strategies, and effective marketing. She emphasizes the value…
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Season 2 | EP 01 - Finding Peace in the Now While Striving for the Future
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Welcome to the Season 2 of the Messy Middle Podcast! In this episode, host Anita Anello and her staff, Sheena, discuss the struggle many successful corporate women of faith encounter in balancing ambition and finding peace in the present moment. They delve into topics such as building a profitable business, setting and achieving goals, experiencing…
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402: Everything You Need to Know about Health Insurance for Freelancers with Dr. Noor Ali
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In this week's episode, Haley and Dr. Noor chat about the health insurance options available for freelancers. Learn the differences between public and private healthcare marketplaces and the qualifying events that allow for enrollment outside of the open enrollment period. Health insurance is a complex and personal decision, but it isn't something …
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401: Manifestation, Mindset, and Reality TV with Brittany Hoopes
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We're back with Season 4 of Messy in the Middle! Today we're joined by Brittany Hoopes, a hypnotherapist and former contestant on CBS "Big Brother". In this episode we dive into Brittany's experience with hypnosis, her decision to leave the corporate world to start her own business, and of course, Haley gets side tracked to talk about her favorite …
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PART 2 | Anita Anello & Jackie Brindle of The BE ENCOURAGED Podcast
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Today we have a special treat where Anita is being interviewed by Jackie Brindle of the BE ENCOURAGED podcast. This is part 2. In this episode, we unpack what it means to be a woman of faith and walk through the challenges of life as we grow our Faith and give testimony of God's goodness all while building a profitable business and intentionally su…
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PART 1 | Anita Anello & Jackie Brindle of The BE ENCOURAGED Podcast
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Today we have a special treat where Anita is being interviewed by Jackie Brindle of the BE ENCOURAGED podcast. In this episode, we unpack what it means to be a woman of faith and walk through the challenges of life as we grow our Faith and give testimony of God's goodness all while building a profitable business and intentionally supporting her fam…
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313: Should You Become A Thought Leader?
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Episode Summary: Can you believe we've already made it to the season 3 finale of Messy In The Middle?? I saved one of my favorite topics for our last chat of the season: thought leadership & Thought Leaders Collective! TLC is currently undergoing a major revamp, so you'll be among the first to hear about its amazing improvements (and to get in on t…
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Shift Your Mindset and Learn to Surrender
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In today's episode, Anita discusses the ways in how attitudes, especially towards those closest to us, impact our lives. She shares some personal experiences, insights, and practical approaches to help shift our attitudes in a healthier direction, which can work not only for managing family relationships, but can be applied to all areas of life, in…
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312: Quality Over Quantity with Amanda Warfield
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Episode Summary: Hey hey! Welcome back to another episode of Messy In The Middle! On this week's episode, I'm chatting with content marketing and launch strategist (and soon-to-be published author), Amanda Warfield! Amanda's approach to consistent, strategic marketing that doesn't take up all of your time has gone on to help hundreds of women batch…
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311: The People vs Chat GPT
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Episode Summary: Remember that solo episode from a few weeks ago all about how to stay consistent with marketing when you're feeling busy? Well, if you missed the second half of that episode because you were like "wtf, this doesn't sound like Haley?," I'm back with an explanation! Little did you know, it was all part of a case study my team and I w…
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Anita on the 6 Figure Podcast Rebels
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Anita's interview with Brittany Chetyrbok and Jamie Atkinson of 6 Figure Podcast Rebels.Par Anita Anello
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310: Living Loudly and Authentically with Kitty McLeod
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Episode Summary: Welcome back to another episode! This week, I had the opportunity to chat with Kitty McLeod! Kitty is a self-described blerb. She facilitates organizational culture change management as the President of the Inclusion Plus Institute, guided by data to coach organizations to maximize inclusive and creative collaboration. In 2021, she…
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Bonus Episode: Navigating Difficult Conversations and Leadership Styles with Kira La Forgia
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Episode Summary: Surprise! I've got a bonus episode of the podcast for you this week! I had the chance to chat with my amazing friend and people ops/hr queen, Kira La Forgia! In this episode, we cover: Different leadership styles (and how to find out yours with her new quiz) The upcoming launch of her new course, People On Purpose Tackling difficul…
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309: You Don't Need A Coach, You Need Professional Help
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Episode Summary: Welcome back! I'm back again with some more hot takes, because you know I love them. This one is all about business coaching. My take: You do not need a business coach to start a business! In this episode, we cover: What you can do instead or who you can hire instead of turning to a business coach How to work through the beginning …
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308: Showing Up for the "Hell Yes" with Sarah Zero
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Episode Summary: Welcome back to Messy In The Middle! This week, I'm chatting with Sarah Zero, the founder of Wellstruck, a community for empathy-driven entrepreneurs who crave a nourishing home base with friends that challenge and champion each other. Beginning with intimate roundtable discussions in 2013, Sarah has inspired real, vulnerable conve…
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307: How to Stay Consistent with Marketing When You Are Busy
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Episode Summary: This episode was super interesting to record- I'm dishing out some tips on how to stay consistent with your marketing efforts when you are super busy. With summer right around the corner, I think you'll find these tips really valuable! In this episode, we cover: 5 ways to stay consistent with marketing when you are busy There maaay…
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306: Being the Architect of Your Own Business with Mallory Musante
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Episode Summary: Thanks for joining me for another episode of Messy In The Middle- this time with guest, Mallory Musante! Mallory, affectionately known as The Small Business CMO, is a fractional CMO and marketing strategist for small businesses and online service providers. After working in a toxic agency environment and then walking away from the …
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305: Why You Need A Messaging Guide
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Episode Summary: I won't work with clients unless they have a messaging guide. Hot take, I know. But it's true! This episode is all about messaging guides and why they are so important to have for your business. In this episode, we cover: What a messaging guide actually IS What I include in a messaging guide A step-by-step breakdown of each part of…
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304: Letting Your Values Speak For You with Ashlee Sang
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Episode Summary: This week, I had the privilege of chatting with Ashlee Sang: brand messaging strategist, consultant, collaborator, and mastermind of Ashlee Sang Consulting! The similarities between Ashlee's journey and my own journey are so strong, you won't want to miss this one! In this episode, we cover: How Ashlee landed in the consulting worl…
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303: The 4 P's of Marketing
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Episode Summary: Thanks for joining me for episode 3! Let's get a little alphabetical. In this episode, we cover: The letter P (the 4 P's of marketing, that is) What the 4 P's are How each principle is intertwined and how you can use them in your marketing strategy Thank you so much for joining me! Let's connect! Send me a DM on Instagram! https://…
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In this episode, Anita discusses the income gap that exists particularly between men and women in the context of career growth and specialization. She explores several scenarios where this gap is manifested, discussing the causes and how one can overcome it for a more fulfilling life, without compromising their personal life. She dives into how spe…
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302: Closing the Gap Between Self-Worth & Net Worth with Leisse Wilcox
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Episode Summary: On this week's episode, I was joined by dynamic speaker, 2x international bestselling author, and results-focused Strategic Business Coach Leisse Wilcox! In this episode, we cover: How Leisse helps women make more money in her hybrid mastermind, The Sunshine Club How she built her first multiple six figure business while navigating…
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301: Keep These 3 Things in Mind When Creating Your Weekly Marketing Plan
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Welcome back for season 3 of Messy in the Middle! In this episode, we cover: The principles of know, like, and trust How these principles relate to visibility, credibility, and relationship building content What each of those types of content may look like How to find a balance of all 3 in your content Thank you so much for joining me! Let's connec…
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Habits and Atomic Habits by James Clear
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What's the difference between motion and action and how can that lead to peace for us as Corporate Women of Faith who desire to build profitable businesses? Check out: atomichabits.com by James Clear Visit my website: https://www.therippleaffect.net Download my FREE 6 Step eBook: https://www.anitaanello.com/FREE6stepdownload…
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The Art of Embracing Resistance
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Anita discusses her journey from a successful career in tech to homeschooling her children and then moving into entrepreneurship. She tackles the idea of resistance when trying to progress and achieve goals, offering her personal experience of it during her transition to entrepreneurship. Anita unpacks how resistance can manifest, the pitfalls of w…
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In this episode, Anita discussion revolves around identifying your strengths in order to utilize them in your career, be it as a corporate employee or an entrepreneur. She highlights the processes concerned with identifying and maximizing your strengths and shares a six-step blueprint to help convert your expert knowledge into a business.…
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Trailblazing: Embracing the Role of Pioneer
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Anita delves into the struggles, introspection, and ultimately the joy of being a trailblazer in business and in life. She uses her personal experiences to share the challenges of being called to be a pioneer in life – often questioning 'why me?' But through recognizing her unique impact and purpose, she discovers that she actually embraces this ro…
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Insights into a Mompreneur's Organized Life
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In this episode, Anita delves into the 'messy middle,' as she describes her journey as a homeschooling mom, juggling her business life and personal commitments, and coaching other women in building successful consulting businesses. She addresses a common issue for many women entrepreneurs, the cycle of overwhelming dreams, goals, and the bitter rea…
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Anita talks about her new experiment of documenting the process of building a profitable consulting business over 90 days. She explores the mindset and tactics that make for a successful business while balancing multiple commitments, including motherhood. Anita shares her excitement about embarking on this journey, her hopes to encourage other wome…
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