Welcome to the Get Visible and Book More Weddings Bootcamp with the UKs leading Wedding Industry Marketing Expert - Becca Pountney. This short series is going to help take you from feeling Invisible and Overlooked in your wedding business to being totally irresistible and able to charge your worth. From wedding business marketing to networking, finding your USP and getting to know your numbers - this is perfect for any wedding business owner who is ready to grow their business and make more ...
…
continue reading
1
The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Business Coaching
Kate Storey | Marketing Strategist, Brand Clarity Coach, Messaging Mentor
Do you wish you could make more money in your wedding business, but need someone who can provide simple wedding marketing strategies and just tell you what to do next? Do you know you can close the couples who come to you, but can’t always get them to book a call and talk to you? Do you want more of your perfect couples contacting you, and fewer budget brides and dead-end leads? Do you know you’re great at what you do, but worry you’re not looking professional enough to your couples and it’s ...
…
continue reading
After managing more than 4600 Jewish celebrations for over 30 years, Pat Blackwell has earned the title of the Jewish Party Maven. Join Pat here every week, where you, the BEST vendors, expand your wedding business into this lucrative Jewish market. By understanding the traditions & vocabulary, you will build TRUST and GROW your business. Cha-Ching
…
continue reading
1
086 \\ Elevating your website design: Interview with Kelly Kumler
28:39
28:39
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
28:39
How do you make your wedding business website a place that not only looks beautiful, but attracts (and closes) the couples you love? You've heard me say so many times that you can't rely on pretty images alone to sell your wedding business - but we all know that visuals ARE super important to today's couples, especially when it comes to attracting …
…
continue reading
1
085 \\ Fix these 5 things TODAY to book more weddings with your website
23:59
23:59
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
23:59
Is your website doing anything to book weddings for you? If not, it should be - or you could be losing dozens of weddings each year that should have been an easy close. Here are 5 things you need to fix on your website to not only book more weddings, but book more of the couples you love who are excited to work with you. Roll up your sleeves and le…
…
continue reading
1
084 \\ Do you believe you're worth your rate? How to charge more in 2024
16:47
16:47
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
16:47
Truth time: When was the last time you raised your rates in your wedding business? Has it been years? Have you added in new services, equipment, techniques, etc. - but kept your rates the same? Wedding pro, you are worth so much more than what you're likely charging right now...but how do you know if it's the right time to raise your rates? Listen …
…
continue reading
1
083 \\ Growing your wedding business with Buy Now and Buy Later couples
16:03
16:03
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
16:03
Did you know there are actually two kinds of wedding leads you're always working with? These are two very different groups of couples who are looking to book you at any given time...and if you know how to help them both, it could mean doubling or even tripling your revenue. In this episode, I'm sharing the difference between Buy Now and Buy Later c…
…
continue reading
1
082 \\ 3 marketing must-do's for your wedding business
17:30
17:30
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
17:30
On a scale of "word-of-mouth only" to "paying Meta $2k every month," how serious are you about marketing your wedding business? Every major brand knows the importance of marketing their product/service...so why aren't we taking the same approach in our wedding businesses? One of our clients - a very smart, six-figure multi-op owner - once shared th…
…
continue reading
1
081 \\ Where are all the wedding leads? Here's how to get couples to contact you!
17:59
17:59
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
17:59
Does it seem like you have waaaaay fewer leads this year than the last couple of years? There's a good reason for it (cough cough wedding boom cough cough) - but there's also something you can do about it. Here's how to get more wedding leads to contact you...AND get them to stick around this time! Find out how the Book More Brides Growth Academy h…
…
continue reading
1
080 \\ It's time to get your wedding business ready for engagement season - here's why!
20:03
20:03
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
20:03
Did you know that the highest number of engagements happens in the month of December? Did you also know that you'll see the benefits of what you do for your wedding business in about 90 days (3 months)? That's why NOW is the time to get your wedding business ready for all those new leads about to come your way - and in this episode, I'm sharing the…
…
continue reading
1
078 \\ Thinking of LOWERING your wedding package prices? Listen to this first!
19:30
19:30
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
19:30
Are you seeing slower sales (or inquiries, or responses) this summer? Are you thinking that maybe you need to lower your prices just to bring in some cash? 🛑 STOP!! 🛑 There are some major problems with lowering your rates just to make some sales - in this episode, I'm sharing some of the most-heard reasons for doing this...and what you need to do i…
…
continue reading
1
Reigniting the passion in your Wedding Business - with Clare Warren
35:52
35:52
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
35:52
Today is a special joint episode across my main podcast 'Wedding Pro's who are Ready to Grow' and the bootcamp. Today I'm chatting with my client Clare Warren from Clare Warren Calligraphy about how she has gone from feel overwhelmed and out of love with her wedding business to finding the joy again. Clare has recently graduated from my 'Wedding Bu…
…
continue reading
As we draw this bootcamp to an end, it's time to think about what happens next! You can definitely have a successful, profitable business doing what you love, you just may need some help with it! I would love to have you as a student on my Wedding Pro Business Builder programme - it will give you the foundations you need to take back control and to…
…
continue reading
1
Part 4: Hobby or Business? Knowing your numbers!
11:56
11:56
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
11:56
In this session we are going to be talking about money - I know it's not your favourite subject but it's absolutely crucial when it comes to running a business. I want to challenge you to get your head out of the sand and start looking at your business numbers. Task 4: Grab a note pad or piece of paper and write down a financial number, the goal yo…
…
continue reading
1
077 \\ 4 things your wedding leads need from you
26:53
26:53
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
26:53
✨ Hey Wedding Pro! ✨ I know it can be really hard to stand out from your competition...especially when a lot of you are telling us that you're seeing a big drop off in the number of inquiries you're getting. In this episode, I'm sharing the 4 big things that your wedding leads absolutely need to hear and see from you - so that you can not only unpl…
…
continue reading
1
Part 3: Building Industry Connections
23:15
23:15
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
23:15
In this episode we are talking about building industry connections. The Wedding Industry is a great place to build business relationships - are you making it a priority? Task 3: I want you to write down a list of 3 Wedding Pros and 3 Wedding Venues that you would like to build a relationship with. Write them down, consider where you can connect AND…
…
continue reading
1
Part 2: Getting Clarity on your USP
14:09
14:09
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
14:09
In this episode we are talking all about your messaging! Are you clear on your USP? What makes your wedding business stand out from the crowd? Why should I choose you? Todays task: Write down a couple of sentences to introduce yourself to a crowd - make sure it showcases your USP and why you are the best choice. Why not send it to me on Instagram a…
…
continue reading
1
Part 1: Visibility in your Wedding Business
14:11
14:11
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
14:11
First up we are talking about getting visible in your wedding business and how to make sure more people know what you are selling and what makes you special! Task 1: Post a photo of yourself on your social media accounts - talk about yourself and make sure your audience knows the face behind the brand. Why not tag me in it so I can take a look. You…
…
continue reading
Thanks for being part of the Get Visible and Book more Weddings Bootcamp! This Bootcamp is for you if you want to grow your wedding business and get more of the right couples booking you and paying your prices. In this introduction episode I will be sharing how the bootcamp will work! If you have stumbled across this by accident and want to sign up…
…
continue reading
1
076 \\ Want to 3x your income? Do this with your leads now!
21:31
21:31
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
21:31
There is a whole category of wedding couples just WAITING (literally) to book with you - and if you don't have the right strategy to reach them, you could be leaving dozens of unbooked weddings on the table for your competitors to scoop up. In this episode, I'm sharing the strategy that could triple your wedding business income - this is one you do…
…
continue reading
1
075 \\ Why should they book you? What couples need to know about you and your wedding business
15:40
15:40
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
15:40
Serious question: Why should couples book you? I'm going to go ahead and assume that you are great at what you do, that you have excellent customer service, great equipment, etc. etc. ...but beyond that, what really makes you different so that leads can see why you're the right one for them? In today's episode, I'm talking about 1) Why showing our …
…
continue reading
1
074 \\ Book more weddings in 2023 with the right messaging
21:02
21:02
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
21:02
What books weddings in 2023? The very first thing you HAVE to get right is your messaging - which means, at a basic level, knowing which words make your leads want to book you. But how do you do this, and how do you make it work for your wedding business? In this episode, let's talk about messaging - and why it will make or break your wedding busin…
…
continue reading
1
073 \\ 5 big surprises from the Real Weddings Report 2023
21:43
21:43
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
21:43
I finally had a chance to go through the 2023 Real Weddings Report from WeddingPro (homebase for WeddingWire & The Knot) - and MAN, there were some BIG takeaways!! 🤯 Staying on top of wedding industry trends is an important part of being a wedding pro...but I'mn not talking things like what kinds of gowns brides are wearing, or flower styles, or ev…
…
continue reading
1
072 \\ The biggest sales killer in your wedding business
21:26
21:26
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
21:26
There's something killing off sales in your wedding business. 😲 And until you can see it - and fix it - you could be losing up to 75% of the sales you SHOULD be making. In this episode, find out what this dangerous sales killer is, what it looks like in your wedding business - and a plan to fix it! Want help 3x'ing your wedding business this year? …
…
continue reading
1
071 \\ How to build trust with your wedding leads - BEFORE they're clients!
22:06
22:06
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
22:06
We need wedding leads to trust that we're great at what we do...but how do we do that BEFORE they sign with us and become clients? After all, trust is what helps them say "yes" - but we have our work cut out for us when couples come to us already suspicious that we *only* care about making a sale. In today's episode, I've got some actionable weddin…
…
continue reading
1
070 \\ How to use WeddingWire and The Knot to your advantage - 3 tips for wedding business building
20:39
20:39
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
20:39
Love 'em or not, WeddingWire and The Knot are huge for our couples as they plan their weddings. We know we need to be where our couples are, and these are the top spots - but I've heard from too many wedding pros that they just can't figure out how to get good leads from these platforms. If this has been your struggle too, listen up - I'm sharing 3…
…
continue reading
1
069 \\ Change this mindset NOW to book more wedding leads
16:36
16:36
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
16:36
Did you know there is one phrase that could be completely dragging down your wedding business? A phrase that is so powerful that, if we take it out of our vocabulary whenever you're thinking about booking wedding leads, it can triple your business (or more)? This phrase (and what you think about it) really does impact that much of your wedding busi…
…
continue reading
1
068 \\ How do you know if your wedding business messaging works? 5 questions to find out!
21:02
21:02
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
21:02
If you've been listening to the Book More Brides Podcast, you know that we're here to help you with your wedding business marketing and messaging - but what the heck is messaging, and why does it matter to you? (Or rather, why does it matter to your couples?) In this episode, I'm breaking down what wedding business messaging is, and the 5 questions…
…
continue reading
1
067 \\ 3 resolutions for wedding pros in 2023 - use these wedding business marketing tips to make more money this year!
25:02
25:02
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
25:02
Do you want your wedding business BOOMING in 2023? I don't know about you, but I'm tired of feeling like we have to constantly react to whatever is happening in the world and economy around us to make our businesses succeed - so let's take charge with these 3 resolutions for wedding pros in 2023! Focus on just these 3 wedding business marketing tip…
…
continue reading
1
066 \\ Tired of convincing couples why they should book you? Here's how to show your value FAST!
20:38
20:38
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
20:38
You know you're better than your competitors...so why can't your leads see it? It's SO frustrating to know that you offer a better service than others in your area - but you keep getting wedding leads who can't seem to figure out why you cost "so much" compared to that budget wedding DJ / venue / wedding photographer, etc. Well, I'll tell you one t…
…
continue reading
1
065 \\ Why don't leads see your value? Boost wedding lead bookings with the right messaging!
17:22
17:22
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
17:22
Have you ever looked at your wedding leads and wondered, "Why don't they get it??" You know your wedding business is better than your competitors, and you know you're great at what you do...your leads should be able to easily see this, and you should be booking couples left and right! So why aren't you? Most of your leads just don't seem to underst…
…
continue reading
1
064 \\ Booking wedding leads - expectations vs. reality: How can we book leads faster?
21:28
21:28
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
21:28
Wouldn't it be amazing if all it took to book a wedding lead was for them to hear about us, immediately set up a call, and book with little to no questions asked? Many wedding pros expect that this is how it's supposed to go - and if it doesn't, they weren't your ideal client anyways. HOWEVER... While this may be our expectation, the reality is a l…
…
continue reading
1
063 \\ When wedding leads ghost after the sales call {Part 3: End the ghosting in your wedding business}
21:41
21:41
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
21:41
Did you get a lead on a call with you, but then they didn't respond? That feeling is THE WORST - because they seemed like your ideal couple and all the signs were pointing to them booking with you...then, NOTHING. Is it something we said? Did they not like us? Why is it happening? In today's episode in our series to end the ghosting in your wedding…
…
continue reading
1
062 \\ The #1 reason why leads are ghosting you - and what to do about it! {Part 2: End the ghosting in your wedding business}
16:31
16:31
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
16:31
Tell me if this sounds familiar... 1) Wedding leads reach out to you and ask you to send them information. 2) You send it over to them. 3) You don't get a response, and after a follow up or two, you figure they must not want to talk to you. BUT WAIT: Is that really why they didn't respond? Or was there another reason - one that can be easily fixed.…
…
continue reading
1
061 \\ NEW SERIES: End the ghosting in your wedding business! Part 1: The mindset of the Ghost Bride
14:37
14:37
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
14:37
📣 NEW SERIES ALERT!! 📣 It's October, which means it's spooky season...and it's the perfect time to talk about GHOSTING! 👻 As wedding pros, I think we can all agree that ghosting SUCKS. Wedding leads reach out to us, ask us for info, maybe even get on a call with us - and then, nothing. No response to the info we sent, no reply after a sales call...…
…
continue reading
1
060 \\ What your couples care about - and what they DON'T: Wedding marketing messaging ideas that will get you booked
20:54
20:54
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
20:54
Experience, training, and equipment - do these things matter when it comes to booking more weddings? Your leads want to know some very specific information about them...but the way you share it makes alllll the difference in making your leads want to book you, or keeping them in the "just looking" zone. Today, I'm sharing a few *maybe controversial…
…
continue reading
1
059 \\ Can't get wedding leads to see your value? Answer these 3 questions to make it happen faster!
18:19
18:19
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
18:19
Do you struggle to get wedding leads to see your value? Are you wondering how to get couples to see why you're better than your competition - and not only better, but even worth spending more than they planned so they can book YOU? Last week, another one of our Growth Academy students told us how he had booked a couple who said he was more expensiv…
…
continue reading
1
058 \\ What will help you get wedding clients fast: a good-looking website, or words that sell? Here's the truth!
21:36
21:36
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
21:36
It's the business equivalent of the chicken or egg question - which is better to do first: Make your website look good (design), or sound good (writing)? When it comes down to it, what will convince couples that you are the right wedding pro for them and book with you? Yes, you do need a good-looking website that will be attractive to your couples.…
…
continue reading
1
057 \\ How do wedding businesses make money if you hate selling? Here's how to sell CONFIDENTLY when you don't have sales experience!
26:45
26:45
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
26:45
When it comes to selling in your wedding business, have you found yourself saying any of these things?: "The selling process it makes me feel so insecure...I hope this feeling will leave me soon!" "I have no background in selling, so it is SO alien to me." "The struggle is real with sales & networking when you're an introvert with impostor syndrome…
…
continue reading
1
056 \\ Make your wedding business stand out from the competition! 3 must-know wedding marketing tips to increase bookings
27:43
27:43
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
27:43
Are you stressed out about how to make your wedding business stand out from your competition? Do you feel like it's nearly impossible to get couples to see your value in a crowded market? Or do you think the only way to get ahead is to offer something (or a style) that is TOTALLY NEW AND UNIQUE from anything anyone has seen before? So many wedding …
…
continue reading
1
055 \\ Do couples say you're "too expensive"? Here's how to market to brides who won't care about the cost!
24:32
24:32
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
24:32
Are you getting the "wow, you're so expensive / out of my budget" response from your couples more than you'd like? This is the WORST to hear, because it pretty much confirms one of our biggest fears as a wedding pro: We're charging too much, and no one wants to hire us because we're too expensive - so we better reduce our rates. Right? WRONG!! Ther…
…
continue reading
1
054 \\ MOB mentality: How to market to brides when your client is really the parents!
24:32
24:32
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
24:32
You've probably heard me say before that our couples have to be the focus of our wedding business marketing, not us...but what if there's someone else we're not considering in our messaging? What if there's someone else we should be speaking to, and making sure they're seeing what they need to see and hearing what they need to hear? I'm talking abo…
…
continue reading
1
053 \\ The unseen burden of wedding pros: Marketing in the wedding business without losing your mind!
23:21
23:21
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
23:21
Do you feel like you constantly have a million things on your mind when it comes to your wedding business - and almost none of them have to do with what you actually DO in your wedding business? From responding ASAP to wedding leads and keeping tabs on already-booked couples to making sure your marketing doesn't fall apart - it's a lot for any wedd…
…
continue reading
1
052 \\ Will your couples choose the WRONG wedding pro? Marketing messaging strategy tips you need to know!
23:00
23:00
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
23:00
What will happen if your couples DON'T choose you? What are they worried about? What are they afraid will happen? And most importantly... Do they know you're ready to keep it from ever happening?? In this episode, I'm talking about how to add a little salt to make your wedding marketing and messaging amazing...along with several references to the "…
…
continue reading
1
051 \\ How do I market my wedding business? The first 5 things every new wedding planner, DJ, photographer, EVERYONE needs to do!
27:03
27:03
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
27:03
Are you brand new to the wedding industry and wondering how to market your wedding business? Are you maybe not-so-new, but never really got a chance to set a solid foundation for marketing your wedding business? Today, I'm sharing the 5 most important things EVERY wedding pro needs to do - whether you're a DJ, photographer, venue owner, wedding pla…
…
continue reading
1
050 \\ Great at what you do, but not booking enough weddings? Wedding marketing messaging ideas to show leads you're legit!
19:44
19:44
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
19:44
You know you're great at what you do...the couples who book you LOVE you and tell you that you're amazing...so why aren't you booking more weddings? Running a wedding business can feel really defeating at times - especially when the bookings are slow, but you know you have the talent and skills to give your couples exactly what they want for their …
…
continue reading
1
049 \\ Where should you invest in marketing your wedding business? 3 questions to ask yourself first!
22:35
22:35
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
22:35
There's definitely no lack of marketing solutions for your wedding business - but how do you know which ones are best for YOU? So many of you have said you feel like there's something missing in marketing your wedding business...but you're not sure what, or where to go first. Free or low-cost methods will only take you so far - there's a reason the…
…
continue reading
1
048 \\ How to recession-proof your wedding business
15:59
15:59
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
15:59
Have you been hearing about a recession, and wondering how it will affect your wedding business? After the last couple of years, we could really use a breather as entrepreneurs...but with experts debating if we're heading for a recession or in one already, one thing is clear: We need to have a plan for our wedding business to thrive, in both a down…
…
continue reading
1
047 \\ Feel like you're wasting time in your wedding business? 5 ways to make more progress in less time
20:46
20:46
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
20:46
Are you feeling a little stuck in your wedding business? Do you feel like you're just trying everything and spreading yourself around online just so people can find you - but you're running out of ideas of what else to do? It can be super frustrating to try to figure out what will work for your wedding business, and what will be a big ol' goose egg…
…
continue reading
1
046 \\ Where's your wedding business going? Setting goals for your wedding business for 2022 and into 2023
19:30
19:30
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
19:30
We're just over halfway through the year - how's your wedding business doing? Are you reaching your goals? Would a few more bookings help? Do you even KNOW where you're at?? It can be hard to look at our business straight on and crunch the numbers...so today I'm sharing a super-simple method for figuring out: Where you're at now Where you want to b…
…
continue reading
1
045 \\ 4 things you need to say to get wedding leads to a sales call
19:02
19:02
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
19:02
Did you know there are 4 super-important things your wedding leads NEED to hear to want to talk with you? So many of our couples have had bad experiences with pushy salespeople - both with wedding pros and just anywhere else in their lives - so we need to make sure we're building a level of comfort, trust and confidence with them...before they ever…
…
continue reading
1
044 \\ The #1 way to get more leads to contact you online
21:02
21:02
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
21:02
Are you frustrated that leads aren't filling out the contact form on your website? One of our Growth Academy students recently told us this was his number one issue - getting more leads that came through his website to fill out the contact form and schedule a call with him. If your website has a decent amount of traffic coming through, but you're n…
…
continue reading
1
043 \\ Tired of getting ghosted? Quit saying these 3 things to wedding leads!
27:37
27:37
Lire Plus Tard
Lire Plus Tard
Des listes
J'aime
Aimé
27:37
THEY contacted YOU...you gave them the info...but now your lead isn't responding. What's the deal? Getting ghosted is one of the most frustrating parts of the wedding business, and we don't always understand why. Maybe they're a Buy Later couple...maybe they're just price shopping...but maybe it's because we're (unintentionally) saying something th…
…
continue reading