Les meilleurs podcasts Global Marketing (2024)

1
Reforms amid Great Expectations: Sub-Saharan Africa’s Outlook 21:45

15h ago21:45

21:45

With sub-Saharan Africa soon to have one of the largest working-age populations in the world, removing barriers to business growth and encouraging higher productivity industries will help provide the employment opportunities it needs. But reforms don’t come easy. Wenjie Chen and Andrew Tiffin are economists in the IMF’s Africa Department and produc…

1
Global Financial Stability: Financial Markets Navigate Uncertainty 18:57

25d ago18:57

18:57

As inflation and interest rates continue to decline and the likelihood of a recession slowly fades, financial markets have seen big equity gains. But the latest Global Financial Stability Report (GFSR) warns of several factors that could upend the recovery, including the apparent disconnect between market buoyancy and heightened uncertainty, especi…

1
The Case for a Global Corporate Minimum Tax: Cory Hillier, Shafik Hebous 22:20

1M ago22:20

22:20

While 21st-century globalization and international trade dramatically changed how multinational corporations operate, the way they are taxed is largely based on early 20th-century thinking. Recent efforts by the OECD and the UN to modernize the international corporate tax system include a minimum corporate tax to make it more equitable. The IMF has…

1
Yuval Noah Harari on Human Evolution and the AI Revolution 31:52

1M ago31:52

31:52

Stories can unify or divide but our ability to imagine them is uniquely human. Cooperation and trust, built through shared stories and narratives, are the foundation of human societies and economies. So what happens when humans no longer hold the pen? Yuval Noah Harari is a historian, philosopher, and author of several books on human evolution, inc…

1
Egypt: Stability Lays Groundwork for Transformation 20:08

2M ago20:08

20:08

With all the instability within the Middle East and North Africa region of late, Egypt has nonetheless managed to reign in soaring inflation and win its largest-ever foreign investment. Egypt’s efforts to restore macroeconomic stability in recent years have led to an arrangement under the IMF’s Extended Fund Facility for Egypt, which makes availabl…

1
Nicholas Bloom on why Remote Work is Good for Growth 16:29

2M ago16:29

16:29

Working from home was not an option for most people before March 11, 2020, when work and home life suddenly collided. The pandemic upended many aspects of doing business, but the daily commute is one routine that seems unlikely to return to what it was. Nicholas Bloom was studying the potential impact of remote work long before the pandemic launche…

1
Women in Economics: Kate Raworth on Economics for the Living Planet 20:33

3M ago20:33

20:33

The world has changed since postwar economic thought placed GDP growth as its guiding principle. 20th-century progress has pushed planetary resources to the limit and brings the sustainability of traditional macroeconomic models into question. In this podcast, Kate Raworth talks with journalist Rhoda Metcalfe about her alternative model Doughnut Ec…

1
Raghuram Rajan on Blazing a New Path to India’s Development 25:57

3M ago25:57

25:57

For many emerging market economies, moving from an export-oriented strategy with labor-intensive manufacturing to a more sophisticated production process was key to their development. But the world is quickly changing, and Raghuram Rajan says India need not follow that same path. In their new book, Breaking the Mold, the former Reserve Bank of Indi…

1
Mark Aguiar: When Sovereign Debt Breaks its Promise 18:43

3M ago18:43

18:43

For decades, governments have been tapping into global sovereign debt markets to smooth ups and downs in revenue with the hope that it would help spur investment. But what happens when government borrowing fails to deliver, and the citizens are left paying the bill? Mark Aguiar says emerging market and developing economies are especially vulnerable…

1
Michele Ruta on Trade Shifts 26:17

3M ago26:17

26:17

The world is changing so quickly it’s hard to think of one aspect of our economic lives that hasn’t shifted from what it was only a few years ago. Trade is no exception. New technologies, the re-emergence of industrial policy, and rising geopolitical tensions are all putting added pressure on the international trading system. Michele Ruta is a trad…

1
Lisa Kolovich: Gender Equality to address Shifting Demographics 16:43

4M ago16:43

16:43

Aging populations in many advanced and emerging market economies mean shrinking workforces, weighing on growth. However, the opposite is true in low-income countries where populations are growing, and the expanding workforce may lack the skills for the job market. How can these two scenarios offset each other? Lisa Kolovich says women hold the key.…

1
Nigeria Bank Governor Olayemi Cardoso: Regaining Stability and Trust 20:02

5M ago20:02

20:02

Nigeria’s new administration has set out on an ambitious reform path to stabilize its currency, regain market confidence, and tame inflation. In this podcast, Governor Olayemi Cardoso and IMF Africa Department head, Abebe Aemro Selassie discuss the role of Nigeria’s central bank in restoring macroeconomic stability. The conversation took place as p…

1
Daniel Susskind on Growth: A History and a Reckoning 30:22

5M ago30:22

30:22

Economic growth is often seen as the core ingredient to social development, but it’s a relatively new idea. So what did pre-growth society look like and how much growth can modern society sustain? In his latest book, Daniel Susskind argues that economic policy should consider the costs of growth more carefully and realign the drivers to better fit …

1
Catherine Mann: A Central Banker’s View on Capital Flows 21:55

5M ago21:55

21:55

Central banks worldwide share common practices in how they operate, but the UK’s central bank is unique in how it makes its rate decisions. Catherine Mann is a Professor of the Practice at Brandeis University and one of four external voting members of the Monetary Policy Committee at the Bank of England. In this podcast, Mann says the pickup in cap…

1
James Boughton on The Messy Legacy of Harry Dexter White 23:51

5M ago23:51

23:51

It’s no mystery where the IMF was born but its origin story might surprise you. While the spotlight was on the charismatic British economist John Maynard Keynes during the 1944 Bretton Woods Conference, a little-known American economist was working in the shadows. Harry Dexter White’s plan would lead to the creation of the IMF and forever change th…

1
Michael Olabisi: Thinking Globally to Pay Africa’s Climate Bill 19:09

6M ago19:09

19:09

While African countries have little to do with what’s causing the climate crisis, they are feeling the brunt of the extreme weather patterns and left footing a climate-mitigation bill they can’t afford. Michael Olabisi is an assistant professor at Michigan State University and studies sustainable development in low-income countries. In this podcast…

1
Women in Economics: Una Osili on the Resilience of Philanthropy and Why so Few African Women Economists 19:23

6M ago19:23

19:23

When disaster strikes, the knee-jerk reaction is to seek public funds for support, but private donors have the agility that governments often don’t. And while capital flows to Africa slowed to a trickle during the pandemic, philanthropy and remittances held steady. Una Osili is the Associate Dean for Research and International Programs at Indiana U…

1
Policymaking in Times of Conflict and Instability 41:00

6M ago41:00

41:00

Conflict disrupts lives and economies everywhere, but recent IMF analytical work suggests the economic impact of conflict in the Middle East and Central Asia has proven larger and more persistent than in other regions. In this podcast, Ghassan Salamé (SciencesPo Paris), Mark Malloch-Brown (Open Society Foundations), and Rola Dashti (UNESCWA) discus…

1
Pierre-Olivier Gourinchas on the Global Outlook: Steady but Slow 29:12

7M ago29:12

29:12

The World Economic Outlook is more than projected growth rates. The research behind those projections tells the story of how 190 countries, slowly but steadily, found their way through the fog of the past few years to emerge a testament to the resilience of the global economy. Pierre-Olivier Gourinchas is IMF Chief Economist and brings together the…

1
Wenjie Chen on Sub-Saharan Africa’s Latest Outlook 23:12

7M ago23:12

23:12

Sub-Saharan Africa is slowly emerging from four turbulent years with higher growth expected for nearly two thirds of countries in the region. But while inflation has almost halved and debt has broadly stabilized, economies are still grappling with financing shortages and impending debt repayments. Wenjie Chen is deputy head of the team that publish…

1
Global Financial Stability: Fragilities Along Disinflation’s Last Mile 26:42

7M ago26:42

26:42

As inflation slowly subsides and optimism pervades financial markets, the latest Global Financial Stability Report (GFSR) warns of potential setbacks. Fabio Natalucci and Jason Wu head the GFSR team. In this podcast, they discuss risks associated with debt and the private credit market, struggling real estate sectors in China and the US, cybersecur…

1
Kristalina Georgieva: The 2020s: Turbulent, Tepid or Transformational? 24:37

7M ago24:37

24:37

IMF Managing Director Kristalina Georgieva kicks off the 2024 IMF-World Bank Spring Meetings from the Atlantic Council in Washington, DC, with her customary curtain raiser speech. Go to IMF.org to follow the Spring Meetings and find all the IMF flagship reports, including the World Economic Outlook, the Global Financial Stability Report, and the Fi…

1
Jeffry Frieden: How Politics and Economics Interact 23:38

7M ago23:38

23:38

Even optimal economic policies create winners and losers, and that’s where politics steps in. Trade liberalization is an example of a policy that can make a country better off as a whole, but what happens to workers who lose out to cheaper goods? Jeffry Frieden says while politics is often messy, it’s how society puts a value on things economists c…

1
Suresh Naidu: Why Labor Market Model Falls Short 16:56

7M ago16:56

16:56

For decades, the standard labor market model has been ruled by supply and demand, but a younger generation of labor economists is questioning that approach. Suresh Naidu is a Professor of Economics and International Public Affairs at Columbia University. He says while the supply and demand model is not wrong, it only tells part of the story. In thi…

1
Women in Economics: Olivia Mitchell on Retirement Reality 22:52

8M ago22:52

22:52

It wasn’t that long ago when retiring in one’s 50s was an achievable goal. But with life expectancy steadily rising and pension systems doomed to fall short, the prospects for an early retirement are fading fast. Olivia Mitchell wrote the book on retirement and modern pension research and has spent her career helping people improve their financial …

1
Kristalina Georgieva: The Economic Possibilities for My Grandchildren 37:06

8M ago37:06

37:06

John Maynard Keynes was one of the most influential economists of the 20th century and the father of modern macroeconomics. His novel lectures at King’s College, Cambridge, inspired economists and policymakers of the time and continues to do so a hundred years later. In this podcast, IMF Managing Director Kristalina Georgieva delivers a speech insp…

1
Ulrike Malmendier on Behavioral Economics 16:36

8M ago16:36

16:36

Economists build models based on basic assumptions of human behavior. But people are complicated, right? Do Germans who grew up on opposite sides of the Berlin Wall make the same financial decisions today? Ulrike Malmendier is a behavioral economist whose innovative research has shown that experiential learning rewires the brain to make decisions b…

1
Poverty’s Hidden Dimensions 21:27

8M ago21:27

21:27

Countless resources and billions of dollars have been directed at poverty alleviation over the decades and yet almost 10 percent of the world’s population is still struggling to survive... not only in developing countries but in rich countries too. Why do so many anti-poverty efforts fall short? Martin Kalisa says there is more to poverty than inco…

1
Not Your Grandmother’s Industrial Policy: Michele Ruta 26:12

9M ago26:12

26:12

Industrial policy had its heyday in the 1950s and 60s when governments moved to boost national competitiveness amid burgeoning global trade. Economists have been predicting the return of industrial policy of late- and there’s no question it’s back, but what does today’s industrial policy look like? Michele Ruta is a trade expert at the IMF, and alo…

1
Women in Economics: Juliet Schor on the Benefits of a 4-Day Week 19:24

10M ago19:24

19:24

Productivity has been the driving force behind the five- sometimes six-day workweek, but there is a growing body of evidence that shows a shorter week is equally, if not more productive in many respects. Juliet Schor is a champion of the four-day week and led the charge in the early 90s with her book The Overworked American, which studies the pitfa…

1
Measuring Money in the Digital Age: Jim Tebrake 18:06

10M ago18:06

18:06

Behind any good policy stands good data. And as the global economy becomes increasingly digitalized, effective policy and regulation are critical to ensure a stable and equitable financial system. Jim Tebrake is Deputy Director and heads the data and methodology efforts in the IMF Statistics Department. In this podcast, Tebrake says the world of di…

1
AI that Shares the Wealth: Stephanie Bell 21:48

10M ago21:48

21:48

Artificial intelligence has the power to transform society in so many ways, but only a small number of companies in an even smaller number of countries hold the keys to AI’s development. So what happens when a narrow swath of humanity makes choices that will impact everyone else? Stephanie Bell is a Senior Research Scientist at the Partnership for …

1
AI’s Leg Up for the Learning Poor: Shankar Maruwada 17:48

11M ago17:48

17:48

Artificial intelligence is changing the way we work and for many it’s scary. But for teachers in India’s million-plus schools, AI is a welcome partner in solving the learning poverty problem. Shankar Maruwada is the Co-founder and CEO of EkStep Foundation, which develops AI to help improve the public education system. In this podcast, Maruwada and …

1
AI’s Real Risk to Wages: Andrew Berg and Maryam Vaziri 25:54

11M ago25:54

25:54

The pace at which artificial intelligence is transforming jobs is astounding, but while it boasts higher productivity AI is also increasing wage inequality. When workers are replaced by machines, real wages decline, and the owners of capital prosper. So who owns AI and how should its benefits be distributed? In this podcast, the IMFs Andrew Berg an…

1
Daniel Susskind: AI’s Transformation of Labor 22:25

12M ago22:25

22:25

There’s no question that Artificial Intelligence will increase productivity- but at what cost? What happens when systems out-perform not only factory workers but society’s most esteemed professions? Daniel Susskind has written two thought-provoking books on how AI is changing the nature of work and what tomorrow’s labor market will look like. Sussk…

1
Climate Goals and Debt: A Fiscal Balancing Act 20:08

12M ago20:08

20:08

Global warming is wreaking havoc on so many levels, but climate action is costly and presents policymakers with difficult tradeoffs. High debt, rising interest rates, and weaker growth prospects make public finances harder to balance and climate goals harder to achieve. This is where fiscal policy and climate mitigation meet and why the IMF Fiscal …

1
Ian Parry: Carbon Pricing and the Power of a Good Idea 14:34

12M ago14:34

14:34

Carbon pricing is steadily emerging as one of the most viable solutions to reducing global emissions, but shedding its contentious past to build a global consensus is still a work in progress. Economist Ian Parry has championed the idea of carbon pricing long before it was fashionable- or even considered feasible by more than a handful of countries…

1
Women in Economics: Catherine Kling on Nature’s Real Worth 25:45

12M ago25:45

25:45

Having access to nature can improve lives. Walking through the forest or by a lake occasionally is proven to have both physical and psychological benefits. But nature is a resource that is undervalued in our economies, and all too often left off the balance sheet. Catherine Kling says determining the true economic value of nature will help foster i…

1
RBI Governor Shaktikanta Das on the New Frontier for Central Banks 23:08

1y ago23:08

23:08

The world of money is changing fast and central banks are at the very center of that change. Shaktikanta Das is the Governor of the Reserve Bank of India, which is responsible for regulating currency and securing monetary stability for the world’s 5th largest economy. Das is also an innovator and a pioneer when it comes to Central Bank Digital Curr…

1
Dynvibe x Sanofi Grand Public : En quoi la Social Intelligence révolutionne la connaissance du consommateur dans le Healthcare ? Episode #37 36:38

1y ago36:38

36:38

Guilhem Fouetillou, Global Social Insights Lead chez Sanofi Grand Public et Anne-Cécile Guillemot, co-fondatrice de Dynvibe, échangent dans ce nouvel épisode sur la place de la Social Intelligence dans un marché en pleine mutation, qui place de plus en plus le consommateur au cœur de son marketing. Cette conférence, animée par 2 pionniers français …

1
Identifiez les facteurs clés de succès de vos concurrents avec le Brand Success Analysis [Inside Dynvibe]  Episode #36 11:45

1y ago11:45

11:45

Nous sommes ravis de vous proposer le deuxième épisode de notre série dédiée à nos formats d’études innovants. Et aujourd’hui, c’est le Brand Success Analysis qui est mis à l’honneur ! Vous souhaitez comprendre pourquoi une marque fait le buzz sur son marché ? Vous vous demandez comment elle est perçue par les consommateurs, quelles sont les clés d…

1
Jamaica’s Nigel Clarke: Stability First then Growth 16:26

1y ago16:26

16:26

Navigating an economy through multiple crises is not for the faint-hearted. Policy responses must be quick- often with little to go on, and decisions have lasting effects. Nigel Clarke has been Jamaica’s Minister of Finance since 2018 and led its economy through the pandemic as well as devastating natural disasters caused by climate change. In this…

1
Building Resilience in Uncertain Times: Per Jacobsson Lecture 37:06

1y ago37:06

37:06

With the years of access to cheap money behind them and the effects of climate change and geopolitical tensions only getting worse, what does resilience look like for emerging market economies? This year’s Per Jacobbson lecture brings together three influential thinkers to discuss how countries can work towards economic resilience in an era of grea…

1
Dilip Ratha on the Power of Remittances 19:48

1y ago19:48

19:48

Millions of families around the world- even some countries, rely on workers living abroad to keep their economies afloat. In fact, global remittances reached a record $647 billion in 2022—three times that of official development assistance. Dilip Ratha is lead economist for migration and remittances at the World Bank. In this podcast, journalist Rh…

1
Fabio Natalucci on Financial Stability: Soft Landing or Abrupt Awakening 22:40

1y ago22:40

22:40

Most economies have shown resilience through the steepest series of rate hikes in decades. But inflation remains stubbornly high in some countries, which is proving a challenge for global monetary policy going forward. The latest Global Financial Stability Report (GFSR) examines all the worrying trends including the corporate world’s dwindling cash…

1
Kristalina Georgieva: Building Bridges to Strong Future Growth 25:05

1y ago25:05

25:05

International cooperation is weakening. The bridges that connect countries are corroding as trade and investment barriers are rising, and Africa stands to suffer the biggest economic losses from severe fragmentation. IMF Managing Director Kristalina Georgieva kicked off the 2023 Annual Meetings in Marrakech with her customary curtain raiser speech …

1
Restez connectés aux signaux de votre marché grâce à l'écoute des Changemakers [Inside Dynvibe] Episode #35 17:40

1y ago17:40

17:40

Nous sommes ravis de vous présenter ce nouvel épisode de notre série de podcasts dédiée à nos formats d'études innovants. Nous vous emmenons dans les coulisses de nos rapports syndiqués basés sur le tracking de contenus d’influenceurs experts en skincare et en maquillage, avec Juliette David – Product Manager et Pierre Ripoll – Insight Crafter. Vou…

1
Women in Economics: Eliana La Ferrara on Social Norms and Development 22:08

1y ago22:08

22:08

A functioning economy provides people with access to credit, insurance, and, among other things, investment opportunities. But what happens in poor communities where they are landless and have no wealth? Eliana La Ferrara says the social structure within those communities offers the collateral they need to make the economy work. La Ferrara is a Pro…

1
Andrea Presbitero on Rewards Cards and Wealth Inequality 19:19

1y ago19:19

19:19

Credit cards that offer rewards like travel discounts seem a good idea, but rewards cards can be costly for anyone who keeps a running balance. So should there be rules around who gets one? IMF economist Andrea Presbitero is coauthor of a study that looks at the distributional impact of rewards cards. In this podcast, Presbitero says while the high…

1
Episode #34 [Inside Dynvibe] Égéries de marques : éclairez vos décisions avec le Celebrity Snap 12:12

1y ago12:12

12:12

Nous sommes ravis de vous présenter le premier épisode de notre série de podcasts dédiée à nos formats d'études innovants. Nous vous emmenons dans les coulisses de notre étude dédiée aux égéries de marques, avec Marie-Alix Robert et Bénédicte Chaboud, nos Customer Success Lead. Vous lancez bientôt un nouveau produit ou concept et vous vous interrog…

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